AppFollow vs SmartCustomer
AppFollow
appfollow.ioSmartCustomer
smartcustomer.comSide by side
| Figure | AppFollow | SmartCustomer |
|---|---|---|
| Price from | $19/mo | — |
| Free plan | Yes | — |
| Free trial | Yes | — |
| Open source | — | — |
| Web | Yes | Yes |
| Windows | Yes | — |
| macOS | Yes | — |
| iOS | Yes | — |
| Android | Yes | — |
| API | Yes | Yes |
| Plans published | 5 | 4 |
| Spec score · Review Management Software | 9.3 (#3) | 7.7 (#108) |
| API | AppFollow offers webhooks and an API to send reviews or data to other systems. | The REST API supports review management, automated messages and review requests, data access, and displaying reviews on a website. |
| Free plan | Yes | Yes |
| Headquarters | Helsinki, Finland | Menlo Park, California, United States |
| Integrations | Documented integrations include Slack, Zendesk, Helpshift, Freshdesk, Intercom, Help Scout, Usedesk, Salesforce, Discord, Microsoft Teams and Tableau. | Listed integrations include Shopify, BigCommerce, Adobe Commerce, WooCommerce, Google Seller Ratings, Google Product Reviews, Zendesk, and LoyaltyLion. |
Plans
AppFollow
- FreeFree
- ASO$19 a month
- Essential$179 a month
- Team$599 a month
- EnterprisePriced on request
SmartCustomer
- AcceleratePriced on request
- AscendPriced on request
- CustomPriced on request
- LiftoffPriced on request
In their own words
AppFollow
AppFollow collects app feedback so businesses can analyze it and respond. It centralizes app reviews and uses AI to draft personalized replies in any language while maintaining a brand’s tone. AI summaries, custom tags, sentiment analysis, and alerts help teams organize feedback and surface issues. The platform also tracks keyword rankings, search downloads, visibility, conversion, ratings, and reviews by market. Teams can monitor competitors’ public keyword rankings, category positions, ratings, and reviews without access to their store accounts. Listed sources include app stores, Trustpilot, and Steam; connections include support platforms, messaging services, Salesforce, and Tableau. Webhooks and an API can pass reviews or data to other systems. The free plan covers 2 apps, 10 competitor apps, 100 manual replies per month, and 7 days of historical data. ASO costs $19 a month billed yearly; Essential costs $179 a month with monthly billing. AppFollow is based in Helsinki, Finland, and was founded in 2014.
SmartCustomer
SmartCustomer has no write-up on Specifiction yet; its figures are above.