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SPECIFICTION
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APPlyzer vs ASO.dev

APPlyzer

applyzer.com

ASO.dev

aso.dev

Side by side

FigureAPPlyzerASO.dev
Price from$15.83/mo$15/mo
Free planYes—
Free trialYesYes
Open source——
WebYesYes
Windows—Yes
macOS—Yes
Linux—Yes
iOS—Yes
Android—Yes
APIYesYes
Plans published64
Spec score · App Store Optimization Software8.4 (#6)8.2 (#8)
CompanyAPPlyzer GmbH is based in Altshausen, Germany, and says it has provided app industry market insights since 2009.ASO.DEV LLP is registered in England and Wales under company number OC448112.
ProductAPPlyzer provides app store analytics and ASO and Apple Search Ads insights across millions of apps and more than 150 countries.ASO.dev provides app store optimization, metadata management, analytics, and release automation for mobile apps.
SupportThe maker lists [email protected] for contact and includes Slack support for Enterprise and Managed Services.The contact page lists [email protected], a London address, and a feedback portal for reporting issues or suggesting features.

Plans

APPlyzer

  • BasicFree
  • PRO (inc. APPlyzer Chat)$19 a month
  • API Data$25 a month
  • PRO (inc. APPlyzer Chat)$190 a year
  • API Data$250 a year
  • Enterprise and Managed ServicesPriced on request

APPlyzer pricing →

ASO.dev

  • Console$15 a month
  • Indie$29 a month
  • Pro$69 a month
  • Marketing$149 a month

ASO.dev pricing →

In their own words

APPlyzer

APPlyzer provides app store analytics, app store optimization insights, and Apple Search Ads data across millions of apps and more than 150 countries. It offers keyword and app tracking, download estimates, competitor creative research, and analysis of ratings and reviews. Its auction reporting covers Apple Search Ads positions 1–5, while other reports examine how paid activity relates to organic rankings and flag possible cannibalization risks. Research tools cover Custom Product Pages and in-app events, including competitor assets and copy. APPlyzer Chat is an AI research assistant for questions about keyword performance, creative trends, metadata, and competitor downloads; its unlimited 48-hour trial requires a ChatGPT account. The free Basic plan costs nothing and includes up to 100 keywords, unlimited apps, competitors, countries, and languages, limited search score access, hourly category rankings, and one year of historical data. PRO with APPlyzer Chat costs $19 a month, and API Data costs $25 a month. It is available on the web and through an API.

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ASO.dev

ASO.dev provides app store optimization, metadata management, analytics and release automation for mobile apps. Its keyword tools examine rankings, competitors, popularity and difficulty across App Store locales. Connections to App Store Connect and Google Play support work with metadata, releases, reviews, screenshots, pricing and subscriptions. Localization tools cover titles, subtitles and keywords by country, with locale-specific suggestions and validation. Bulk editing can translate text using AI, Google Translate or DeepL, and AI can generate review replies. The Marketing plan adds Apple Ads insights across two placements, including ad keywords, creatives, share of voice and auction insights. Keyword search, market analysis, competitor research and public metadata tools can be used without API keys. Downloads are listed for macOS, Windows, Linux, iOS, Android and web, alongside a Figma plugin, browser extension and public API. There is no free plan; a three-day trial is listed. Console costs $15 a month, billed yearly at $180 a year.

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