Apteco vs GrowthLoop
Apteco
apteco.com
GrowthLoop
growthloop.comSide by side
| Figure | Apteco | GrowthLoop |
|---|---|---|
| Price from | £161/mo | — |
| Free plan | — | — |
| Free trial | Yes | — |
| Open source | — | — |
| Web | Yes | Yes |
| Windows | Yes | — |
| iOS | Yes | Yes |
| Android | Yes | Yes |
| API | Yes | Yes |
| Self-hosted | Yes | — |
| Plans published | 6 | 3 |
| Spec score · Customer Segmentation Software | 8.7 (#2) | 8.2 (#6) |
| Security | Apteco says its development process includes annual independent penetration testing, source code security scans, code reviews, and daily vulnerability scans on deployed systems. | GrowthLoop states it is SOC 2 Type 2 certified, encrypts communications using TLS, and undergoes annual third-party penetration tests. |
Plans
Apteco
- Broadcaster bundle£161 a month
- Selector bundle£231 a month
- Campaigner bundle£419 a month
- Analyser bundle£437 a month
- Predictor bundle£475 a month
- Orchestrator bundle£552 a month
GrowthLoop
- BasicPriced on request
- EnterprisePriced on request
- GrowthPriced on request
In their own words
Apteco
Apteco combines data connectivity, analytics, audience segmentation, and campaign management for marketing teams. Its web-based Orbit platform connects data, builds dashboards, creates audience selections, and manages campaigns. FastStats powers data exploration and segmentation, with some organizations using a desktop client for advanced analysis. PeopleStage builds, schedules, and automates multi-channel campaigns from FastStats selections. Analytics include interactive dashboards, RFM wizards, profiling, tables, cubes, pivots, and predictive modelling. Campaign bundles cover email and SMS, social channels, and mobile push at the Orchestrator level. Integrations include Salesforce Sales Cloud, Microsoft Dynamics 365, SQL databases, cloud data platforms, secure file transfers, and APIs. Deployment options include Apteco Cloud, on-premise hosting or implementation, and partner-hosted setups. Paid bundles start at £161 a month, and there is no free plan. A 30-day trial with a user's own data is available, as is a separate Salesforce data trial free for 14 days.
GrowthLoop
GrowthLoop has no write-up on Specifiction yet; its figures are above.