Aritic PinPoint vs Encharge
Aritic PinPoint
aritic.com
Encharge
encharge.ioSide by side
| Figure | Aritic PinPoint | Encharge |
|---|---|---|
| Price from | $19/mo | $79/mo |
| Free plan | Yes | — |
| Free trial | Yes | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | Yes | — |
| Android | Yes | — |
| API | Yes | Yes |
| Plans published | 8 | 3 |
| Spec score · Lead Nurturing Software | 9.4 (#1) | 8.7 (#6) |
| Spec score · Marketing Automation Software | 9.1 (#9) | 8.6 (#20) |
| Email automation | The product provides email campaigns, automated drip marketing, autoresponders, email templates and email analytics. | Yes |
| Free plan | Yes | No |
| Headquarters | Bengaluru, Karnataka, India | Miami, Florida, United States |
| Integrations | The integrations page lists services including Zoho CRM, Microsoft Dynamics, HubSpot CRM, LinkedIn, Instagram, Gmail, Clearbit, Facebook Ads, Zapier, and Twilio. | Official integrations include Stripe, Chargebee, Salesforce, HubSpot, Segment, Shopify, WooCommerce, Calendly, Typeform, Slack, Intercom, Mailchimp, Facebook Ads, Google Sheets and others. |
| Praise: support | Capterra and Software Advice show customer-service scores of 4.6, and individual reviewers repeatedly describe the support team as helpful and cooperative. | GetApp reviewers commonly describe support as fast, friendly, knowledgeable and responsive, although isolated reviews report slower or unclear replies. |
| Rating on Capterra | 4.5 out of 5 from 17 reviews. | 4.9 out of 5 from 297 reviews |
| Rating on G2 | 4.9 out of 5 from 42 reviews. | 4.7 out of 5 from 373 reviews |
| Rating on Software Advice | 4.5 out of 5 from 17 reviews. | 4.9 out of 5 from 297 reviews |
| Rating on Trustpilot | 3.7 out of 5 from 1 review. | 4.5 out of 5 from 268 reviews |
| Security | Aritic says public communication interfaces use HTTPS and TLS encryption, and stored server data uses disk-level and database-level encryption. | The maker says its app runs in AWS data centers and describes firewalls, regular key rotation, third-party security reviews, and penetration testing. |
| Security controls | Aritic describes TLS/HTTPS communications, disk-level and database encryption, regular vulnerability scanning, penetration testing, role-based access, firewalls, IDS/IPS and DDoS protection. | Encharge says it uses AWS hosting, firewalls, rotated keys, vulnerability scans, third-party penetration tests, encrypted backups and HTTPS/HSTS. |
| Segmentation | The platform supports deep list segmentation plus static and dynamic lists; the free tier allows five segments and Professional lists unlimited segments. | The platform supports attribute-based and behavior-based user segmentation, while event-based segmentation is reserved for Premium. |
| Support | The product page advertises round-the-clock support from marketing and sales experts, and Professional includes chat support during office hours. | Growth includes live chat support, while Premium includes live chat and Slack support. |
| What it does | Aritic PinPoint is a cloud-based full-stack marketing automation platform for small and medium businesses and digital marketing teams. | Encharge is hosted marketing automation for SaaS and digital businesses, sending behavior-based messages across customer journeys. |
Plans
Aritic PinPoint
- Lite$59 a month
- Starter$219 a month
- Professional$249 a month
- FreeFree
- Lite$19 a month
- Starter$79 a month
- Professional$99 a month
- EnterprisePriced on request
In their own words
Aritic PinPoint
Aritic PinPoint is a marketing automation platform for designing campaigns, generating and managing leads, and converting them into customers. Aritic describes it as a full-stack platform for B2B companies. Listed tools include email automation, contact segmentation, analytics, landing pages, lead scoring, social media automation, and multi-channel campaigns. The Starter plan lists SMS campaigns powered by Twilio, WhatsApp campaigns, and multi-channel drips. PinPoint tracks anonymous visitors using browser fingerprinting, and says analytics can support retargeting. Integrations include Zoho CRM, Microsoft Dynamics, HubSpot CRM, LinkedIn, Instagram, Gmail, Clearbit, Facebook Ads, Zapier, and Twilio. Aritic says public communication interfaces use HTTPS and TLS encryption, while stored server data uses disk-level and database-level encryption. The maker describes itself as GDPR ready, while also saying it is integrating GDPR requirements into its existing framework. A free plan and 30-day trial are listed. The Lite plan costs $59 a month and includes one free user, 10x free emails per contact, and 350+ direct integrations.