Aritic PinPoint vs Pulsate
Aritic PinPoint
aritic.comPulsate
pulsatehq.comSide by side
| Figure | Aritic PinPoint | Pulsate |
|---|---|---|
| Price from | $19/mo | — |
| Free plan | Yes | — |
| Free trial | Yes | — |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | Yes | Yes |
| Android | Yes | Yes |
| API | Yes | Yes |
| Plans published | 8 | 0 |
| Spec score · Marketing Automation Software | 9.1 (#9) | 7.3 (#96) |
| API | Aritic provides PinPoint API documentation describing APIs that use HTTP with JSON and authorization through OAuth or Basic Authentication. | Pulsate says its API makes more than 120 data points available for real-time data exchange. |
| Headquarters | Bengaluru, Karnataka, India | Dublin, Ireland |
| Integrations | The integrations page lists services including Zoho CRM, Microsoft Dynamics, HubSpot CRM, LinkedIn, Instagram, Gmail, Clearbit, Facebook Ads, Zapier, and Twilio. | Pulsate lists integrations with Access Softek, Banno from Jack Henry, Candescent, Constellation Digital Partners, Q2, and TruStage Digital Storefront. |
| Messaging channels | Starter and Professional include SMS through Twilio or a local provider and WhatsApp campaigns through the WhatsApp Cloud API. | The platform supports push notifications, in-app notifications, a scrollable feed, retargeting, and online banking engagement. |
| Security | Aritic says public communication interfaces use HTTPS and TLS encryption, and stored server data uses disk-level and database-level encryption. | Pulsate says integrations, uploads, and analytics are protected under ISO 27001 certification. |
| Support | The product page advertises round-the-clock support from marketing and sales experts, and Professional includes chat support during office hours. | Pulsate offers hands-on onboarding, data integration support, and ongoing customer success guidance. |
| What it does | Aritic PinPoint is a cloud-based full-stack marketing automation platform for small and medium businesses and digital marketing teams. | Pulsate describes its platform as a digital engagement platform for community financial institutions that helps grow account holder product use and engagement. |
Plans
Aritic PinPoint
- Lite$59 a month
- Starter$219 a month
- Professional$249 a month
- FreeFree
- Lite$19 a month
- Starter$79 a month
- Professional$99 a month
- EnterprisePriced on request
In their own words
Aritic PinPoint
Aritic PinPoint is a marketing automation platform for designing campaigns, generating and managing leads, and converting them into customers. Aritic describes it as a full-stack platform for B2B companies. Listed tools include email automation, contact segmentation, analytics, landing pages, lead scoring, social media automation, and multi-channel campaigns. The Starter plan lists SMS campaigns powered by Twilio, WhatsApp campaigns, and multi-channel drips. PinPoint tracks anonymous visitors using browser fingerprinting, and says analytics can support retargeting. Integrations include Zoho CRM, Microsoft Dynamics, HubSpot CRM, LinkedIn, Instagram, Gmail, Clearbit, Facebook Ads, Zapier, and Twilio. Aritic says public communication interfaces use HTTPS and TLS encryption, while stored server data uses disk-level and database-level encryption. The maker describes itself as GDPR ready, while also saying it is integrating GDPR requirements into its existing framework. A free plan and 30-day trial are listed. The Lite plan costs $59 a month and includes one free user, 10x free emails per contact, and 350+ direct integrations.
Pulsate
Pulsate is a digital engagement platform for community banks and credit unions seeking to increase account-holder product use and engagement. It supports push and in-app notifications, a scrollable feed, retargeting, and messages in online banking. Behavioral, geofencing, and demographic targeting can shape communications. Reporting covers campaign performance such as loan conversion, deposit growth, and channel effectiveness, with one-click campaigns for selected opportunities and segments. Listed digital banking integrations include Access Softek, Banno from Jack Henry, Candescent, Constellation Digital Partners, Q2, and TruStage Digital Storefront. Pulsate also offers SFTP, custom integrations, and APIs exposing more than 120 data points; it names HubSpot, Salesforce, and other CRMs. Pulsate says integrations, uploads, and analytics are protected under ISO 27001 certification. The platform is available on the web, Android, iOS, and through an API. Pricing is on request, with charges set out in a commercial agreement.