Aritic PinPoint vs Twilio Segment
Aritic PinPoint
aritic.com
Twilio Segment
twilio.comSide by side
| Figure | Aritic PinPoint | Twilio Segment |
|---|---|---|
| Price from | $19/mo | $120/mo |
| Free plan | Yes | Yes |
| Free trial | Yes | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | Yes | Yes |
| Android | Yes | Yes |
| API | Yes | Yes |
| Plans published | 8 | 10 |
| Spec score · Marketing Automation Software | 9.1 (#9) | 9.0 (#10) |
| Free plan | Yes | Yes |
| Headquarters | Bengaluru, Karnataka, India | San Francisco, California |
| Integrations | The integrations page lists services including Zoho CRM, Microsoft Dynamics, HubSpot CRM, LinkedIn, Instagram, Gmail, Clearbit, Facebook Ads, Zapier, and Twilio. | The official destination catalog lists integrations including Amplitude, AWS S3, Braze, Google Analytics, HubSpot, Salesforce, Snowflake-related warehouse tools, Zendesk and Zapier. |
| Rating on Capterra | 4.5 out of 5 from 17 reviews. | 4.7 out of 5 from 72 reviews |
| Rating on Gartner Peer Insights | 3.0 out of 5 from 2 ratings. | 4.4 out of 5 from 107 ratings |
| Rating on Software Advice | 4.5 out of 5 from 17 reviews. | 4.7 out of 5 from 72 reviews |
| Rating on Trustpilot | 3.7 out of 5 from 1 review. | 3.3 out of 5 from 2 reviews |
| Paid from | 59 | 120 |
| What it does | Aritic PinPoint is a cloud-based full-stack marketing automation platform for small and medium businesses and digital marketing teams. | Twilio Segment collects first-party data, applies schemas and governance, unifies identities, and routes data to hundreds of downstream tools. |
Plans
Aritic PinPoint
- Lite$59 a month
- Starter$219 a month
- Professional$249 a month
- FreeFree
- Lite$19 a month
- Starter$79 a month
- Professional$99 a month
- EnterprisePriced on request
Twilio Segment
- FreeFree
- Team$120 a month
- BusinessPriced on request
- BusinessPrice not published
- Customer Data PlatformPrice not published
- Customer Data PlatformPriced on request
- FreeFree
- Team$120 a month
- BusinessPriced on request
- Customer Data PlatformPriced on request
In their own words
Aritic PinPoint
Aritic PinPoint is a marketing automation platform for designing campaigns, generating and managing leads, and converting them into customers. Aritic describes it as a full-stack platform for B2B companies. Listed tools include email automation, contact segmentation, analytics, landing pages, lead scoring, social media automation, and multi-channel campaigns. The Starter plan lists SMS campaigns powered by Twilio, WhatsApp campaigns, and multi-channel drips. PinPoint tracks anonymous visitors using browser fingerprinting, and says analytics can support retargeting. Integrations include Zoho CRM, Microsoft Dynamics, HubSpot CRM, LinkedIn, Instagram, Gmail, Clearbit, Facebook Ads, Zapier, and Twilio. Aritic says public communication interfaces use HTTPS and TLS encryption, while stored server data uses disk-level and database-level encryption. The maker describes itself as GDPR ready, while also saying it is integrating GDPR requirements into its existing framework. A free plan and 30-day trial are listed. The Lite plan costs $59 a month and includes one free user, 10x free emails per contact, and 350+ direct integrations.
Twilio Segment
Twilio Segment has no write-up on Specifiction yet; its figures are above.