Attribution vs HockeyStack
Attribution
attributionapp.comHockeyStack
hockeystack.comSide by side
| Figure | Attribution | HockeyStack |
|---|---|---|
| Price from | $399/mo | $1,400/mo |
| Free plan | — | — |
| Free trial | Yes | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| API | Yes | Yes |
| Plans published | 2 | 4 |
| Spec score · Marketing Attribution Software | 8.3 (#14) | 8.6 (#10) |
| Spec score · Web analytics tools | 7.6 (#104) | 8.8 (#18) |
| Attribution models | It supports first-touch, last-touch, linear, time-decay, and position-based attribution models. | The company says its attribution reporting supports nine different models. |
| Headquarters | Corte Madera, California, United States | San Francisco, California, USA |
| Integrations | Named integrations include Google, Meta, LinkedIn, TikTok, Reddit, Pinterest, Quora, Microsoft Ads, HubSpot, Salesforce, Segment, Shopify, Stripe, and Snowflake. | Listed connections include Salesforce, HubSpot, Microsoft Dynamics, Google Ads, LinkedIn Ads, Meta, TikTok, Reddit, Marketo, Pardot, Calendly, Snowflake, BigQuery, Segment, Intercom, Drift, and 6sense. |
| Support | Pro includes email support and optional managed onboarding; Custom includes managed onboarding and a support tier tailored to the plan. | The troubleshooting guide directs customers to live support chat for integration problems. |
Plans
HockeyStack
- Growth$1,400 a month
- Scale$2,400 a month
- EnterprisePrice not published
- EnterprisePriced on request
In their own words
Attribution
Attribution has no write-up on Specifiction yet; its figures are above.
HockeyStack
HockeyStack is an analytics platform for event tracking, conversion funnels, and session recordings. API is its listed platform, and API access is included among its capabilities. The Growth plan costs $1,400 a month, billed monthly, and includes all platform integrations, multi-touch attribution models, account and user journeys, a LinkedIn Ads impression tracker, cookieless tracking, and free onboarding. Scale costs $2,400 a month, billed monthly; it includes Growth features plus lead scoring, IP identification, cohort analysis, pipeline goal settings, and a dedicated account manager. HockeyStack uses paid pricing and has no free plan. The maker is HockeyStack, with headquarters listed in Middletown, Delaware, while the product headquarters are listed in San Francisco. The company was founded in 2021.