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SPECIFICTION
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Attribution vs HockeyStack

Attribution

attributionapp.com

HockeyStack

hockeystack.com

Side by side

FigureAttributionHockeyStack
Price from$399/mo$1,400/mo
Free plan——
Free trialYesYes
Open source——
WebYesYes
APIYesYes
Plans published24
Spec score · Marketing Attribution Software8.3 (#14)8.6 (#10)
Spec score · Web analytics tools7.6 (#104)8.8 (#18)
Attribution modelsIt supports first-touch, last-touch, linear, time-decay, and position-based attribution models.The company says its attribution reporting supports nine different models.
HeadquartersCorte Madera, California, United StatesSan Francisco, California, USA
IntegrationsNamed integrations include Google, Meta, LinkedIn, TikTok, Reddit, Pinterest, Quora, Microsoft Ads, HubSpot, Salesforce, Segment, Shopify, Stripe, and Snowflake.Listed connections include Salesforce, HubSpot, Microsoft Dynamics, Google Ads, LinkedIn Ads, Meta, TikTok, Reddit, Marketo, Pardot, Calendly, Snowflake, BigQuery, Segment, Intercom, Drift, and 6sense.
SupportPro includes email support and optional managed onboarding; Custom includes managed onboarding and a support tier tailored to the plan.The troubleshooting guide directs customers to live support chat for integration problems.

Plans

Attribution

  • Pro$399 a month
  • CustomPriced on request

Attribution pricing →

HockeyStack

  • Growth$1,400 a month
  • Scale$2,400 a month
  • EnterprisePrice not published
  • EnterprisePriced on request

HockeyStack pricing →

In their own words

Attribution

Attribution has no write-up on Specifiction yet; its figures are above.

Visit attributionapp.com

HockeyStack

HockeyStack is an analytics platform for event tracking, conversion funnels, and session recordings. API is its listed platform, and API access is included among its capabilities. The Growth plan costs $1,400 a month, billed monthly, and includes all platform integrations, multi-touch attribution models, account and user journeys, a LinkedIn Ads impression tracker, cookieless tracking, and free onboarding. Scale costs $2,400 a month, billed monthly; it includes Growth features plus lead scoring, IP identification, cohort analysis, pipeline goal settings, and a dedicated account manager. HockeyStack uses paid pricing and has no free plan. The maker is HockeyStack, with headquarters listed in Middletown, Delaware, while the product headquarters are listed in San Francisco. The company was founded in 2021.

Visit hockeystack.com