Attributy vs HockeyStack
Attributy
attributy.comHockeyStack
hockeystack.comSide by side
| Figure | Attributy | HockeyStack |
|---|---|---|
| Price from | $799/mo | $1,400/mo |
| Free plan | — | — |
| Free trial | Yes | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | Yes | — |
| Android | Yes | — |
| API | Yes | Yes |
| Plans published | 3 | 4 |
| Spec score · Email Marketing Analytics Software | 9.1 (#1) | 8.7 (#8) |
| Spec score · Marketing Attribution Software | 9.1 (#3) | 8.6 (#10) |
| Spec score · Conversion Tracking | 9.0 (#3) | 8.6 (#5) |
| Documentation | Public terms refer to API documentation, specifications and rate limits, but the site does not expose a separate public developer documentation portal in the cited materials. | The official documentation is published in GitBook and provides a complete index plus Markdown versions of pages. |
| Founded | 2020 | 2021 |
| Headquarters | Tampa, Florida, United States | San Francisco, California, USA |
| Integrations | The privacy policy lists implemented connectors for Google Ads, Meta Ads, LinkedIn Ads, Microsoft Advertising, TikTok Ads, X Ads, Snapchat Ads, Pinterest Ads, Campaign Manager 360, Display & Video 360, Outbrain and HubSpot. | Listed connections include Salesforce, HubSpot, Microsoft Dynamics, Google Ads, LinkedIn Ads, Meta, TikTok, Reddit, Marketo, Pardot, Calendly, Snowflake, BigQuery, Segment, Intercom, Drift, and 6sense. |
| Multi-touch attribution | The product models multiple touchpoints instead of assigning all credit to the final click. | Users can compare attribution models side by side and switch models to evaluate channel and pipeline contribution. |
| Praise: ease of use | The sole Capterra reviewer rated ease of use 5.0 and described the software as easy to use, implement and understand. | Reviewers repeatedly describe setup, dashboards, funnel tracking, and website installation as simple or intuitive. |
| Rating on Capterra | 5.0 out of 5 from 1 review | 4.7 out of 5 from 27 reviews. |
| Rating on G2 | 0.0 out of 5 from 0 reviews | 4.4 out of 5 from 82 reviews. |
| Support | Capterra lists phone support, chat, knowledge base, FAQs and help-desk support for Attributy. | The troubleshooting guide directs customers to live support chat for integration problems. |
| What it does | Attributy is a cloud marketing measurement platform that combines online and offline activity to show which channels drive conversions and revenue. | HockeyStack combines marketing and sales data into a chronological buyer-journey view from anonymous touch through closed-won revenue. |
Plans
Attributy
- Starter$799 a month
- Professional$1,999 a month
- EnterprisePriced on request
HockeyStack
- Growth$1,400 a month
- Scale$2,400 a month
- EnterprisePrice not published
- EnterprisePriced on request
In their own words
HockeyStack
HockeyStack is an analytics platform for event tracking, conversion funnels, and session recordings. API is its listed platform, and API access is included among its capabilities. The Growth plan costs $1,400 a month, billed monthly, and includes all platform integrations, multi-touch attribution models, account and user journeys, a LinkedIn Ads impression tracker, cookieless tracking, and free onboarding. Scale costs $2,400 a month, billed monthly; it includes Growth features plus lead scoring, IP identification, cohort analysis, pipeline goal settings, and a dedicated account manager. HockeyStack uses paid pricing and has no free plan. The maker is HockeyStack, with headquarters listed in Middletown, Delaware, while the product headquarters are listed in San Francisco. The company was founded in 2021.