Attributy

Spec sheet

What it does

Attributy is a cloud marketing measurement platform that combines online and offline activity to show which channels drive conversions and revenue.Read 21 Oct 2026 · attributy.com

Product

Attributy reconciles online and offline marketing channels to show what drives revenue.Read 7 Oct 2026 · attributy.com

Intended users

The site names media agencies, e-commerce brands, performance marketers, marketing analysts, marketing operations and growth teams as audiences.Read 7 Oct 2026 · attributy.com

Integrations

The privacy policy lists implemented connectors for Google Ads, Meta Ads, LinkedIn Ads, Microsoft Advertising, TikTok Ads, X Ads, Snapchat Ads, Pinterest Ads, Campaign Manager 360, Display & Video 360, Outbrain and HubSpot.Read 21 Oct 2026 · attributy.com

Security

Attributy says browser traffic is encrypted, production access is restricted, and customer accounts are logically separated.Read 21 Oct 2026 · attributy.com

Support

Capterra lists phone support, chat, knowledge base, FAQs and help-desk support for Attributy.Read 21 Oct 2026 · capterra.com

License

Attributy retains ownership of its platform, tag, software, documentation, models and related intellectual property, with copying and reverse engineering restricted.Read 21 Oct 2026 · attributy.com

Headquarters

Tampa, Florida, United StatesRead 28 Sep 2026 · attributy.com

Founded

2020Read 28 Sep 2026 · attributy.com

Company

Attributy says it was founded in 2020 in Tampa, Florida, and names Andreas Eisermann as its founder.Read 7 Oct 2026 · attributy.com

Additional connectors

Google Search Console and Zapier are available on request according to the privacy policy.Read 21 Oct 2026 · attributy.com

Agentic AI

Its agentic AI accepts plain-language questions and returns charts, figures, source touchpoints and suggested actions.Read 21 Oct 2026 · attributy.com

AI assistant

Attributy's agentic AI answers questions in plain English with charts and numbers, cites its data sources, and recommends next steps.Read 7 Oct 2026 · attributy.com

API restrictions

The terms prohibit exceeding API call limits, reselling access, sublicensing it or building a competing service with the API.Read 21 Oct 2026 · attributy.com

API terms

The terms allow API and measurement-tag use only for the customer's internal business, subject to agreement terms, published documentation and rate limits.Read 21 Oct 2026 · attributy.com

Automated recommendations

Attributy generates automated recommendations about where marketing budget should move.Read 21 Oct 2026 · attributy.com

Budget optimization

The platform recommends budget reallocations and forecasts expected outcomes before spend is changed.Read 21 Oct 2026 · attributy.com

Company founded

Attributy says it was founded in 2020 in Tampa, Florida; LinkedIn also lists 2020 as the founding year.Read 21 Oct 2026 · attributy.com

Company headquarters

LinkedIn lists New York as headquarters, while the official About page states Tampa, Florida as the founding location.Read 21 Oct 2026 · linkedin.com

Company legal name

Crunchbase identifies the legal name as Attributy Inc. and operating status as active.Read 21 Oct 2026 · crunchbase.com

Company size

LinkedIn lists the company size as 11–50 employees and shows 16 employees on the profile.Read 21 Oct 2026 · linkedin.com

Data collection limits

The measurement tag is not designed to capture keystrokes, form entries, message contents, payment-card data or screen recordings.Read 21 Oct 2026 · attributy.com

Documentation

Public terms refer to API documentation, specifications and rate limits, but the site does not expose a separate public developer documentation portal in the cited materials.Read 21 Oct 2026 · attributy.com

Enterprise support

Enterprise includes a dedicated success team and unlimited partner channels.Read 7 Oct 2026 · attributy.com

Founder

The official About page names Andreas Eisermann as founder and describes more than 25 years across television, ecommerce and SaaS.Read 21 Oct 2026 · attributy.com

Incrementality testing

Its attribution and mix-model outputs are described as validated by incrementality testing.Read 21 Oct 2026 · attributy.com

Integration method

The LinkedIn Ads connector uses one-click OAuth and automatically synchronizes campaigns, spend and conversions without extra tags or code.Read 21 Oct 2026 · attributy.com

Limit: integration dependence

The terms make third-party integrations dependent on provider availability and allow Attributy to reject, suspend or remove an integration.Read 21 Oct 2026 · attributy.com

Limit: model certainty

The terms say attribution, forecasts and AI-generated insights are statistical estimates that may be inaccurate or incomplete and should be reviewed before business decisions.Read 21 Oct 2026 · attributy.com

Limit: review coverage

G2 states that Attributy has too few reviews to provide buying insight, while Capterra and GetApp each show only one review.Read 21 Oct 2026 · g2.com

Live tracking

The application provides live cross-channel dashboards with visitor, order and campaign activity.Read 21 Oct 2026 · attributy.com

Marketing mix modeling

Attributy includes marketing mix modeling alongside multi-touch attribution.Read 21 Oct 2026 · attributy.com

Measurement

It combines multi-touch attribution and marketing mix modeling, validated by incrementality testing.Read 7 Oct 2026 · attributy.com

Measurement tag

Customers can install a first-party Attributy tag using a snippet, tag manager or ready-made Shopify, Shopware or Magento integration.Read 21 Oct 2026 · attributy.com

Multi-touch attribution

The product models multiple touchpoints instead of assigning all credit to the final click.Read 21 Oct 2026 · attributy.com

Notable news

Attributy announced an exclusive AdQuick partnership on March 12, 2024 to measure out-of-home and omnichannel effects.Read 21 Oct 2026 · attributy.com

Offline media

The product models television, CTV, radio, out-of-home and digital out-of-home together with digital channels.Read 21 Oct 2026 · attributy.com

Optimization

Its AI identifies opportunities, recommends budget reallocations and forecasts outcomes before spend.Read 7 Oct 2026 · attributy.com

Praise: ease of use

The sole Capterra reviewer rated ease of use 5.0 and described the software as easy to use, implement and understand.Read 21 Oct 2026 · capterra.com

Praise: journey tracking

The sole Capterra reviewer praised tracking clicks and customer journeys through purchase for budget optimization.Read 21 Oct 2026 · capterra.com

Privacy position

The company says it does not sell measurement data or use it to build profiles that follow people across unrelated customers.Read 21 Oct 2026 · attributy.com

Professional limit

Professional is listed for fewer than 5M monthly website visits and adds offline channels, lite budget optimization and conversion probability.Read 7 Oct 2026 · attributy.com

Rating on Capterra

5.0 out of 5 from 1 reviewRead 21 Oct 2026 · capterra.com

Rating on G2

0.0 out of 5 from 0 reviewsRead 21 Oct 2026 · g2.com

Rating on GetApp

5.0 out of 5 from 1 reviewRead 21 Oct 2026 · getapp.com

Rating on TrustRadius

No Attributy user rating is shown on the opened pricing page; it lists one Basic cloud plan and a free trial.Read 21 Oct 2026 · trustradius.com

Reporting

The product offers live cross-channel dashboards and an always-current view of online and offline channels.Read 7 Oct 2026 · attributy.com

Scenario forecasting

Scenario forecasting lets teams compare possible budget and channel outcomes.Read 21 Oct 2026 · attributy.com

Starter limit

Starter includes digital measurement and is listed for fewer than 1M monthly website visits.Read 7 Oct 2026 · attributy.com

Plans and prices

Every Attributy plan and price →

Where Specifiction places it

• Email Marketing Analytics Software#1 of 479.1
• Marketing Attribution Software#3 of 389.1
• Conversion Tracking#3 of 249.0