AudienceOne vs Lotame Spherical Data Collaboration Platform
AudienceOne
hakuhodody-one.co.jpLotame Spherical Data Collaboration Platform
lotame.comSide by side
| Figure | AudienceOne | Lotame Spherical Data Collaboration Platform |
|---|---|---|
| Price from | — | $1/mo |
| Free plan | — | — |
| Free trial | — | — |
| Open source | — | — |
| Web | Yes | Yes |
| API | — | Yes |
| Plans published | 1 | 3 |
| Spec score · Data Management Platforms | 7.2 (#14) | 8.1 (#4) |
| Founded | 2024 | 2006 |
| Headquarters | Tokyo, Japan | Columbia, Maryland, United States |
| Security | Hakuhodo DY ONE states it holds ISO/IEC 27001:2022 / JIS Q 27001:2023 ISMS certification, registration IS 87953. | Lotame says its information security management system is ISO 27001 certified and that Spherical is hosted on AWS. |
| Support | Hakuhodo DY ONE says specialists support clients from implementation through use, campaign execution, and effectiveness review. | The Lotame knowledge base provides support-ticket access and technical implementation articles. |
Plans
Lotame Spherical Data Collaboration Platform
- Paid version$1 a month
- Custom enterprise pricingPriced on request
- Spherical Data Collaboration PlatformPriced on request
In their own words
AudienceOne
AudienceOne is a web-based data management platform for integrating, analyzing, and activating marketing data. Its product page reports 480 million monthly unique browsers and more than 380 million IDs, with about 1,400 interest categories drawn from online behavior, partner data, and client first-party sources. Collection methods include website and mobile-app data. Marketers can segment audiences and use lookalike modeling, then activate advertising through Google, Meta, and Hakuhodo DY ONE’s WISE Ads. Data can connect to customer-management systems such as Salesforce. The platform supports planning and analysis across digital channels, terrestrial television, and outdoor advertising. Basic visitor-interest and attribute analysis is offered at no charge; custom analyses are paid. AudienceOne ID uses matching logic that does not depend on cookies and supports LiveRamp and ID5. Hakuhodo DY ONE says specialists assist from implementation through campaign execution and effectiveness review. Pricing is on request.
Lotame Spherical Data Collaboration Platform
Lotame Spherical Data Collaboration Platform has no write-up on Specifiction yet; its figures are above.