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SPECIFICTION
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AudienceOne

hakuhodody-one.co.jp

Web
Visit hakuhodody-one.co.jp
Spec score 7.2 #14 of 30 in Data Management Platforms

What it is

AudienceOne is a web-based data management platform for integrating, analyzing, and activating marketing data. Its product page reports 480 million monthly unique browsers and more than 380 million IDs, with about 1,400 interest categories drawn from online behavior, partner data, and client first-party sources. Collection methods include website and mobile-app data. Marketers can segment audiences and use lookalike modeling, then activate advertising through Google, Meta, and Hakuhodo DY ONE’s WISE Ads. Data can connect to customer-management systems such as Salesforce. The platform supports planning and analysis across digital channels, terrestrial television, and outdoor advertising. Basic visitor-interest and attribute analysis is offered at no charge; custom analyses are paid. AudienceOne ID uses matching logic that does not depend on cookies and supports LiveRamp and ID5. Hakuhodo DY ONE says specialists assist from implementation through campaign execution and effectiveness review. Pricing is on request.

Spec sheet

Product
AudienceOne is a data management platform (DMP) for integrating, analyzing, and activating marketing data.Read 7 Oct 2026 · hakuhodody-one.co.jp
Security
Hakuhodo DY ONE states it holds ISO/IEC 27001:2022 / JIS Q 27001:2023 ISMS certification, registration IS 87953.Read 7 Oct 2026 · hakuhodody-one.co.jp
Support
Hakuhodo DY ONE says specialists support clients from implementation through use, campaign execution, and effectiveness review.Read 7 Oct 2026 · hakuhodody-one.co.jp
Headquarters
Tokyo, JapanRead 28 Sep 2026 · hakuhodody-one.co.jp
Founded
2024Read 28 Sep 2026 · hakuhodody-one.co.jp
Company
The maker is 株式会社Hakuhodo DY ONE, founded on April 1, 2024, with its head office in Akasaka, Minato-ku, Tokyo, Japan.Read 7 Oct 2026 · hakuhodody-one.co.jp
Advertising integrations
The service supports ad delivery through major platforms including Google and Meta, as well as Hakuhodo DY ONE’s WISE Ads.Read 7 Oct 2026 · hakuhodody-one.co.jp
Analysis
Basic analysis of site visitors’ interests and attributes is offered at no charge, while custom analyses are paid.Read 7 Oct 2026 · hakuhodody-one.co.jp
Audience data
It offers about 1,400 interest categories and data from online behavior, partners, and client first-party sources.Read 7 Oct 2026 · hakuhodody-one.co.jp
CRM integration
AudienceOne data can be connected to customer management platforms such as Salesforce for CRM use.Read 7 Oct 2026 · hakuhodody-one.co.jp
Data scale
The product page reports 480 million monthly unique browsers and more than 380 million IDs.Read 7 Oct 2026 · hakuhodody-one.co.jp
Download access
The AudienceOne introduction material is downloadable after submitting the required form fields.Read 7 Oct 2026 · oneder.hakuhodody-one.co.jp
Offline analysis
The page says the service supports integrated planning and analysis across digital channels, terrestrial television, and outdoor advertising.Read 7 Oct 2026 · hakuhodody-one.co.jp
Privacy and IDs
AudienceOne ID uses data collection and matching logic that does not depend on cookies, and the service supports LiveRamp and ID5.Read 7 Oct 2026 · hakuhodody-one.co.jp

Plans and prices

AudienceOne Priced on request Pricing not stated; custom analysis is paid; contact the provider for inquiries Read 7 Oct 2026 · hakuhodody-one.co.jp

Every AudienceOne plan and price →

Strong points and limits

Strong points

  • About 1,400 interest categories
  • Google, Meta, and WISE Ads activation
  • Salesforce CRM connection
  • Cookie-independent AudienceOne ID
  • Basic analysis at no charge

Limits

  • Custom analyses are paid
  • Pricing requires contacting the provider
  • Web platform only
  • Data scale and categories are maker-reported

Who it suits

AudienceOne suits marketers and agencies integrating audience data across digital, television, outdoor, advertising, and CRM channels. It is web-based and supports segmentation and lookalike modeling.

Verdict

AudienceOne combines large audience datasets with segmentation, activation, CRM connections, and cross-channel analysis. Buyers must request pricing, and custom analysis carries a charge.

Where Specifiction places it

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