AutoPlay vs Get My Auto CRM
AutoPlay
autoplay.co.nzGet My Auto CRM
dealers.getmyauto.comSide by side
| Figure | AutoPlay | Get My Auto CRM |
|---|---|---|
| Price from | — | $695/mo |
| Free plan | — | — |
| Free trial | — | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| Windows | — | Yes |
| macOS | — | Yes |
| iOS | Yes | Yes |
| Android | — | Yes |
| Plans published | 1 | 2 |
| Spec score · Automotive CRM Software | 8.2 (#8) | 8.8 (#3) |
| Headquarters | Auckland, New Zealand | Irvine, California, United States |
| Lead capture | Leads can enter through DMS or CRM connections, the Lead API, email capture, the iOS app or the HTML5 web app. | The CRM imports leads from websites, AutoTrader, Cars.com, CarGurus, Facebook Marketplace, calls, texts and walk-ins. |
| Notable news | Jason Nockels announced he became AutoPlay CEO in June 2026 while leading expansion into Australia. | A February 5, 2026 press release announced a unified platform combining DMS, CRM and Ava AI. |
| Sales pipeline | The Sales Pipeline tracks enquiries from first contact through handover, with consultant and manager views of follow-up work. | The CRM provides a visual pipeline for deal stages, stalled opportunities, forecasting, and rep progress. |
| What it does | AutoPlay is a pre-sale lead-management and dealership workflow platform for dealers, dealer groups and automakers. | Get My Auto combines dealership CRM, DMS, AI, websites, inventory and marketing in one connected platform. |
Plans
Get My Auto CRM
- CRM + Ava$695 a month
- Custom platform planPriced on request
In their own words
Get My Auto CRM
Get My Auto CRM captures dealership leads, automates follow-up, and tracks shoppers from inquiry through sale. Leads can be imported and routed by round-robin, manual, first-come, or custom rules. A visual pipeline shows deal stages, stalled opportunities, forecasts, and representative progress. The CRM includes phone, call recording, SMS, and email, with conversations logged automatically. AvaAI is described as responding to leads 24/7, continuing conversations, and scheduling appointments. Listed connections include QuickBooks, Carfax, AutoCheck, NMVTIS, Dealertrack, RouteOne, CUDL, vehicle valuation services, and listing sites; the maker says integrations are configured during onboarding without separate fees. Its mobile app includes a pipeline, lead inbox, calendar, and click-to-call or text. Onboarding includes lead and customer imports, routing setup, and training. The maker identifies established independent dealerships selling 40 or more cars monthly as a strong fit. The CRM + Ava plan costs $695 per month after a 60-day free trial and includes one user, setup and training, and 5,000 text blasts per month. There is no free plan.