BeatRoute vs Kinematic
BeatRoute
beatroute.ioKinematic
kinematicapp.comSide by side
| Figure | BeatRoute | Kinematic |
|---|---|---|
| Price from | — | ₹199/mo |
| Free plan | — | — |
| Free trial | — | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | Yes | Yes |
| Android | Yes | Yes |
| API | Yes | — |
| Plans published | 3 | 8 |
| Spec score · Distributor Management Software | 7.6 (#11) | 8.1 (#6) |
| Headquarters | Gurugram, Haryana, India | India |
| Integrations | BeatRoute advertises 300+ prebuilt connectors, including SAP, Oracle, Salesforce, Zoho CRM and Odoo, plus custom API integrations. | The pricing page lists two-way ERP sync with SAP, Tally, Oracle NetSuite and Salesforce, plus a connector for Claude and other AI tools. |
| Intended users | The SFA app is described for field sales reps, merchandisers, in-store promoters, van sales reps, field marketing and demand generation teams, technical demo teams and managers. | The company describes Kinematic as built for field teams in FMCG, pharma, banking, retail, logistics and real estate. |
| Product | BeatRoute is field sales management software that digitizes field workflows, GPS attendance, orders, payments, audits, KPI scorecards and reporting. | Kinematic is a field-to-shelf sales platform combining Field Force, Lead Management and Supply Chain modules with Kini AI. |
Plans
BeatRoute
- Business PackPriced on request
- Enterprise PackPriced on request
- Starter PackPriced on request
Kinematic
- Field Force₹599 a month
- Lead Management₹499 a month
- Supply Chain₹799 a month
- Complete₹1,499 a month
- Field Force Basic₹199 a month
- Lead Management Basic₹299 a month
- Field Force Advanced₹499 a month
- Lead Management Advanced₹599 a month
In their own words
BeatRoute
BeatRoute is field sales management software for digitizing field workflows such as GPS attendance, orders, payments, audits, KPI scorecards, and reporting. It turns territory goals into suggested daily actions and measures results while the period is still open. Reps can record attendance, visits, orders, and photos offline, with automatic syncing after reconnecting. The platform offers Android, iOS, web, and API access. BeatRoute advertises more than 300 prebuilt connectors, including SAP, Oracle, Salesforce, Zoho CRM, and Odoo, alongside custom API integrations. It describes its hosting as cloud-based on AWS and says it has dedicated disaster-recovery deployments. BeatRoute states that it holds SOC 2 Type II, ISO 27001:2022, and ISO 9001:2015 certifications, with annual independent audits, and that third-party penetration testing takes place twice a year. Starter, Business, and Enterprise packs are listed without numeric prices; prospective customers are invited to book a demo for pricing and custom plans.
Kinematic
Kinematic is a field-to-shelf sales platform combining Field Force, Lead Management and Supply Chain modules with Kini AI. Field Force includes GPS tracking, geo-fenced attendance, beat and route plans, work activities, leave management and reports. Lead Management supports mobile lead capture in under five seconds, configurable pipeline stages and offline capture that syncs when connectivity returns. Supply Chain covers distributor stock, van sales, mobile GST-compliant invoicing, shelf audits and order booking. Kini AI supports voice-driven field actions and analytics in 22+ Indian languages, including lead scoring, order booking and shelf-photo audits. The platform runs on Android, iOS and the web, with a web dashboard for administrators and supervisors. Listed ERP connections include SAP, Tally, Oracle NetSuite and Salesforce, with two-way sync; API access and a connector for Claude and other AI tools are also listed. Plans start at ₹499/user/mo (annual); monthly billing is available at a 20% premium. A seven-day trial is available without a payment card.