Belliata vs Boulevard
Belliata
belliata.comBoulevard
joinblvd.comSide by side
| Figure | Belliata | Boulevard |
|---|---|---|
| Price from | $20/mo | $143/mo |
| Free plan | Yes | — |
| Free trial | Yes | — |
| Open source | — | — |
| Web | Yes | Yes |
| Windows | Yes | — |
| macOS | Yes | — |
| iOS | Yes | Yes |
| Android | Yes | Yes |
| API | — | Yes |
| Plans published | 3 | 4 |
| Spec score · Salon Marketing Software | 9.4 (#1) | 8.7 (#8) |
| Company legal name | Belliata identifies itself as a trading name of Umov Sp. z o.o. | The product footer identifies the maker as Boulevard Labs, Inc. |
| Integrations | The beauty-salon page lists Weebly, WordPress, Wix and Facebook for adding booking, and names Stripe, Amazon Web Services and PayPal as trusted partners. | Listed integrations include Apple Calendar, Google Calendar, Facebook and Instagram Book Now, Okta, OPERA PMS, QuickBooks Online, Shopify, Zapier, Reserve with Google, Vish, Widewail and REACH.ai. |
| Marketing | Listed growth tools include SMS marketing, loyalty points, gift cards, packages, memberships, automated surveys and Google Review Booster. | Marketing tools send SMS and email campaigns, while automated campaigns charge based on appointments booked. |
| Rating on GetApp | 4.8 out of 5 from 35 reviews | 4.6 out of 5 from 390 reviews |
| Scheduling | The calendar supports appointment creation, color-coded services, quick rebooking, resource blocking, and staff schedules that include breaks, training, and vacations. | Boulevard’s Precision Scheduling is designed to help businesses manage calendars and eliminate appointment gaps. |
| System requirements | The vendor says the service works on Windows, Apple and Android devices with an internet connection and a browser such as Chrome or Safari. | The pricing FAQ says users generally need a modern computer or laptop, an iPad and broadband internet; the Boulevard Duo point-of-sale is required for payment processing. |
| What it does | Belliata provides cloud salon and spa management with appointment scheduling, online booking, staff management, client records, reviews, POS and inventory functions. | Boulevard is a business-management and client-experience platform for salons, spas, medspas, barbershops and other appointment businesses, combining scheduling, booking, marketing, messaging and payments. |
Plans
Boulevard
- Essentials$143 a month
- Premier$234 a month
- Prestige$328 a month
- EnterprisePriced on request
In their own words
Belliata
Belliata is beauty salon management software for scheduling, online booking, point-of-sale tasks, and customer notifications. Its calendar supports color-coded services, quick rebooking, resource blocking, and staff schedules that account for breaks, training, and vacations. Clients can book at any time through a salon website or Facebook page. Client records can include booking and purchase history and birthday reminders. The POS tracks stock and counts, supports retail sales without an appointment, records sales by beautician, and calculates staff commissions automatically. Free email reminders are sent 24 hours before appointments; SMS reminders are part of the premium plan. Other listed premium features include online payments, a branded booking page, expanded reporting, Google review requests, and loyalty points. Booking can be added to Weebly, WordPress, Wix, and Facebook. Belliata runs on Android, iOS, macOS, web, and Windows. Its free plan includes email reminders and support; listed START and PRO plans cost $20 a month and $30 a month, respectively.
Boulevard
Boulevard is a client experience and business management platform for appointment-based self-care businesses, including salons, medspas, spas, barbers, massage businesses and nail salons. Clients can book through a business website or social media. Precision Scheduling is designed to manage calendars and reduce appointment gaps, while Beau AI answers calls, helps clients book and captures leads 24/7. Marketing features include email campaigns, text marketing, two-way texting and SMS appointment notifications. The platform also lists appointment reminders, intake forms, waitlists, inventory tracking, resource booking, payments and multi-location support. Integrations include Google and Apple calendars, Shopify, QuickBooks Online, Okta and Zapier, plus booking links for Facebook, Instagram and Google. Boulevard offers role-based permissions, IP restrictions and staff activity logs. An onboarding specialist can help configure locations, services and staff accounts; training is available through Boulevard Academy. It runs on Android, iOS and the web, with pricing from $143/mo. Processing payments requires a modern computer or laptop, an iPad, broadband internet and Boulevard Duo.