Bluebird Route vs Gradient Works
Bluebird Route
bluebird.one
Gradient Works
gradient.worksSide by side
| Figure | Bluebird Route | Gradient Works |
|---|---|---|
| Price from | $499.58/mo | $799/mo |
| Free plan | — | Yes |
| Free trial | — | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | Yes | — |
| Android | Yes | — |
| API | Yes | Yes |
| Plans published | 3 | 3 |
| Spec score · Lead Routing Software | 8.1 (#10) | 8.8 (#4) |
| Founded | 2014 | 2020 |
| Headquarters | Meaford, Ontario, Canada; administration office in Toronto, Ontario, Canada | Austin, Texas, United States |
| Integrations | Bluebird’s product page shows Zapier, Pipedrive, Oracle, and Power BI integration logos and describes CRM and reporting-system connections. | Listed integrations are Slack, Salesloft, Outreach, Google Calendar and Microsoft 365, with Groove, ZoomInfo and 6sense described as planned. |
| Security | Bluebird’s GDPR page says remote system and data access uses SSL-encrypted connections and users have access only to data needed for their roles. | Gradient Works says it completed a SOC 2 Type 2 audit and provides a process to request the report. |
Plans
Bluebird Route
- Base (Monthly)$600 a month
- Base (Annual)$5,995 a year
- CustomPriced on request
In their own words
Bluebird Route
Bluebird Route has no write-up on Specifiction yet; its figures are above.
Gradient Works
Gradient Works combines account scoring, territory planning, rep book management, lead routing, and pipeline analytics for B2B commercial sales teams. Market Map scores CRM accounts from 0–100 based on similarity to closed-won customers and syncs scores to Salesforce. Carve lets RevOps and Sales Strategy model territory scenarios with fit scores and send a selected design to Salesforce. Bookbuilder aims to keep rep books at roughly 100–150 accounts, replacing worked accounts with higher-fit accounts. Routing handles lead-to-account matching and assignments for inbound MQLs, handoffs, customer-success assignments, and opportunity escalations inside Salesforce. AI Researcher supports custom account-research prompts and writes qualitative answers to Salesforce. Integrations include Salesforce, HubSpot, Slack, Salesloft, Outreach, Google Calendar, Office 365, and CSV import; only one calendar and one sales-engagement integration can be active at once. Salesforce is required for the full platform, while HubSpot and CSV support Account Research and Carve territory planning. A free plan is available. Growth costs $799 a month, billed paid annually.