Bookboost vs GuestMaker
Bookboost
bookboost.io
GuestMaker
hotelinking.comSide by side
| Figure | Bookboost | GuestMaker |
|---|---|---|
| Price from | $1.60/mo | — |
| Free plan | Yes | — |
| Free trial | — | — |
| Open source | — | — |
| Web | Yes | Yes |
| API | Yes | Yes |
| Plans published | 11 | 0 |
| Spec score · Hospitality CRM Software | 9.1 (#1) | 7.2 (#22) |
| API | The Customer Data Platform includes API access for connecting guest data and systems. | GuestMaker provides an open REST API and webhooks for connecting systems and accessing guest, booking and reservation data. |
| Availability | Bookboost's SLA states an annual uptime guarantee of 99.8%. | The SLA states a target monthly uptime of 99.8% for paid cloud services, with listed exclusions including third-party integration failures. |
| Integrations | The integrations directory lists more than 70 PMS systems and highlights Mews, Apaleo, Oracle, and SiteMinder. | The product page names Opera, Mews and Cloudbeds among 50+ PMS integrations, and also lists Quicktext, HiJiffy, Asksuite, ReviewPro, TrustYou and Revinate. |
| Privacy | The CDP includes tools for consent management, access requests, and data erasure to support GDPR compliance. | Hotelinking says it processes guest data for hotel customers as a data processor and stores platform data in AWS in Ireland within the EEA by default. |
| Product | Bookboost unifies hospitality CRM, guest messaging, and automation to help hospitality businesses build guest loyalty and reduce reliance on online travel agencies. | GuestMaker is an omnichannel hotel CRM for hotel chains and groups that connects guest data across the guest journey. |
| Security | Bookboost says its CDP encrypts data in transit and at rest and provides role-based access controls and audit logs. | Hotelinking says its services run in AWS EU regions in Ireland and use TLS 1.2 or higher in transit and AES-256 encryption at rest. |
| Segmentation | Bookboost supports dynamic guest segmentation using stay history, preferences, booking channel and behaviour. | Users can create unlimited segments with AND/OR filters using guest, booking, behavioral and revenue data. |
| Support | Standard support is available to subscribed customers through the Help Center and email, with English-speaking remote assistance. | Hotelinking’s location page lists a support phone number, +34 871 66 11 11, and gives its office address in Palma, Spain. |
Plans
Bookboost
- AI Agent (Bee)Free
- Guest App$1.60 a month
- Broadcasts$2.10 a month
- Insights Platform$2.30 a month
- Customer Data Platform$2.60 a month
- Inbox$3.30 a month
- Journey$3.30 a month
- AI Agent$3.50 a month
- Viewer Seat$60 a month
- Creator Seat$230 a month
In their own words
Bookboost
Bookboost is a hospitality platform combining guest data, messaging, marketing automation, and guest journeys. Its Customer Data Platform combines information from property-management systems, booking engines, and guest channels into cleaned, deduplicated profiles across properties. A visual journey builder supports pre-arrival, in-stay, and post-stay flows triggered by reservations and personalized messages. Teams can send targeted email, SMS, and WhatsApp campaigns, use A/B testing, and build emails with a low-code editor. The unified Inbox brings WhatsApp, email, SMS, webchat, Booking.com, and Expedia messages into one view with routing and reservation context. A guest-facing web app supports online check-in, guest information, feedback, and self-service without requiring an app download. The integrations directory lists more than 70 PMS systems, including Mews, Apaleo, Oracle, and SiteMinder. Insights dashboards cover campaign ROI, guest satisfaction, segment performance, and guest lifetime value. Listed room-based plans range from $1.60 a month for Guest App to $3.50 a month for AI Agent, while the pricing page lists a minimum monthly fee of US$465.
GuestMaker
GuestMaker is a multichannel hotel CRM for unifying guest information and automating communication before, during, and after stays. It supports hotel groups managing multiple hotels and brands. Campaigns can cover booking confirmations, upsells, guest messages, review requests, and win-back activity across pre-stay, in-stay, and post-stay stages. Guest profiles can combine PMS, booking, Wi-Fi, chatbot, review, and loyalty data, with email verification and duplicate resolution. Event-triggered workflows and a visual flow editor are included in every plan. Email tools provide drag-and-drop or HTML creation, AI assistance, audience segmentation, and campaign reports. Users can create unlimited segments with AND/OR filters based on guest, booking, behavioral, and revenue data. GuestMaker names Opera, Mews, and Cloudbeds among more than 50 PMS integrations, and also lists Quicktext, HiJiffy, Asksuite, ReviewPro, TrustYou, and Revinate. An open REST API and webhooks connect systems and expose guest, booking, and reservation data. It is a paid web and API service with pricing on request.