Bookboost vs Hostly CRM
Bookboost
bookboost.ioHostly CRM
hostly.oneSide by side
| Figure | Bookboost | Hostly CRM |
|---|---|---|
| Price from | $1.60/mo | $29/mo |
| Free plan | Yes | — |
| Free trial | — | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| API | Yes | Yes |
| Plans published | 11 | 2 |
| Spec score · Hospitality CRM Software | 9.1 (#1) | 7.7 (#15) |
| API | The Customer Data Platform includes API access for connecting guest data and systems. | The site describes a developer portal with 22 API modules, webhook events, and sandbox access. |
| Pricing limit | The pricing page lists a minimum monthly fee of US$465; the Door Locks add-on is marked coming soon and requires Guest App. | The site says licenses are purchased per user per location, rather than per room. |
| Product | Bookboost unifies hospitality CRM, guest messaging, and automation to help hospitality businesses build guest loyalty and reduce reliance on online travel agencies. | Hostly describes itself as an AI-native hospitality operating system for hotels, resorts, wellness properties, fitness clubs, and membership clubs. |
| Security | Bookboost says its CDP encrypts data in transit and at rest and provides role-based access controls and audit logs. | The site says each property has its own tenant with isolated data, and staff use scoped permissions and session controls. |
| Support | Standard support is available to subscribed customers through the Help Center and email, with English-speaking remote assistance. | The module catalogue includes a Support Desk with tickets, SLA policies, and a knowledge base. |
Plans
Bookboost
- AI Agent (Bee)Free
- Guest App$1.60 a month
- Broadcasts$2.10 a month
- Insights Platform$2.30 a month
- Customer Data Platform$2.60 a month
- Inbox$3.30 a month
- Journey$3.30 a month
- AI Agent$3.50 a month
- Viewer Seat$60 a month
- Creator Seat$230 a month
Hostly CRM
- Hostly Platform — Monthly$39 a month
- Hostly Platform — Annual$348 a year
In their own words
Bookboost
Bookboost is a hospitality platform combining guest data, messaging, marketing automation, and guest journeys. Its Customer Data Platform combines information from property-management systems, booking engines, and guest channels into cleaned, deduplicated profiles across properties. A visual journey builder supports pre-arrival, in-stay, and post-stay flows triggered by reservations and personalized messages. Teams can send targeted email, SMS, and WhatsApp campaigns, use A/B testing, and build emails with a low-code editor. The unified Inbox brings WhatsApp, email, SMS, webchat, Booking.com, and Expedia messages into one view with routing and reservation context. A guest-facing web app supports online check-in, guest information, feedback, and self-service without requiring an app download. The integrations directory lists more than 70 PMS systems, including Mews, Apaleo, Oracle, and SiteMinder. Insights dashboards cover campaign ROI, guest satisfaction, segment performance, and guest lifetime value. Listed room-based plans range from $1.60 a month for Guest App to $3.50 a month for AI Agent, while the pricing page lists a minimum monthly fee of US$465.
Hostly CRM
Hostly CRM is an AI-native hospitality operating system for hotels, resorts, wellness properties, fitness clubs, and membership clubs. Its Guest 360 CRM maintains a shared guest profile across stays, wellness, fitness, memberships, retail, and food and beverage. The platform presents 35 modules across areas such as property management, spa and wellness, operations, and finance, plus 76 department AI agents for tasks including appointment booking, rate strategies, complaint triage, and night audit. A built-in channel manager syncs room inventory, rates, and availability with named booking and travel channels. The developer portal lists 22 API modules, webhook events, and sandbox access. Hostly says each property has its own data-isolated tenant, and that its enterprise tier offers dedicated database isolation. Licenses are purchased per user per location, not per room. The annual plan is $29 a year, billed as $348 per user upfront yearly; the monthly plan is $39 a month. Both include every module and Guest 360 CRM, unlimited locations, and a 14-day trial on every new location.