Boulevard vs Podium Aesthetics
Boulevard
joinblvd.comPodium Aesthetics
aesthetics.podium.comSide by side
| Figure | Boulevard | Podium Aesthetics |
|---|---|---|
| Price from | $143/mo | — |
| Free plan | — | — |
| Free trial | — | — |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | Yes | Yes |
| Android | Yes | Yes |
| API | Yes | Yes |
| Plans published | 4 | 2 |
| Spec score · Med Spa Software | 8.6 (#4) | 7.9 (#12) |
| API authentication | The Admin API documents OAuth 2.1 authorization-code and client-credentials grant types with sandbox and production environments. | API requests use OAuth 2 bearer tokens, and OAuth redirect URIs must use HTTPS. |
| Client profiles | Client profiles store information used to personalize visits and maintain relationships. | Client profiles combine history, photos, conversations, treatment notes and consent forms. |
| Company headquarters and size | LinkedIn lists Los Angeles, California headquarters and a 201–500 employee company size. | LinkedIn lists Podium headquarters in Lehi, Utah and company size of 1,001–5,000 employees. |
| Company legal name | The product footer identifies the maker as Boulevard Labs, Inc. | Crunchbase identifies the company legal name as Podium Corp Inc. |
| Founded | LinkedIn lists Boulevard as founded in 2016. | LinkedIn says Podium launched in 2014. |
| Payments | Boulevard includes checkout, tipping and integrated payment processing. | Payment options include tap-to-pay, text payment links, card on file, subscriptions, financing, and Buy Now, Pay Later. |
| Rating on Apple App Store | 4.6 out of 5 from 601 ratings | 4.7 out of 5 from 31K ratings |
| Rating on G2 | 4.5 out of 5 from 124 reviews | 4.5 out of 5 from 2,155 reviews |
| Rating on GetApp | 4.6 out of 5 from 390 reviews | 4.2 out of 5 from 526 reviews |
| Rating on Trustpilot | 2.5 out of 5 from 8 reviews | 4.1 out of 5 from 364 reviews |
| Scheduling | Boulevard’s Precision Scheduling is designed to help businesses manage calendars and eliminate appointment gaps. | Avery can book, cancel, reschedule, and update appointments using real-time provider, service, and device availability. |
| Security | Boulevard says it undergoes an annual independent SOC 2 audit and makes its SOC 2 Type 2 report available to current and prospective customers under NDA. | Podium says it complies with HIPAA to help protect patient data. |
| What it does | Boulevard is a business-management and client-experience platform for salons, spas, medspas, barbershops and other appointment businesses, combining scheduling, booking, marketing, messaging and payments. | Podium markets an AI operating system for aesthetic practices combining EMR, patient communications and marketing. |
Plans
Boulevard
- Essentials$143 a month
- Premier$234 a month
- Prestige$328 a month
- EnterprisePriced on request
Podium Aesthetics
- Aesthetics OS + AveryPriced on request
- EMR Add-onPriced on request
In their own words
Boulevard
Boulevard is a client experience and business management platform for appointment-based self-care businesses, including salons, medspas, spas, barbers, massage businesses and nail salons. Clients can book through a business website or social media. Precision Scheduling is designed to manage calendars and reduce appointment gaps, while Beau AI answers calls, helps clients book and captures leads 24/7. Marketing features include email campaigns, text marketing, two-way texting and SMS appointment notifications. The platform also lists appointment reminders, intake forms, waitlists, inventory tracking, resource booking, payments and multi-location support. Integrations include Google and Apple calendars, Shopify, QuickBooks Online, Okta and Zapier, plus booking links for Facebook, Instagram and Google. Boulevard offers role-based permissions, IP restrictions and staff activity logs. An onboarding specialist can help configure locations, services and staff accounts; training is available through Boulevard Academy. It runs on Android, iOS and the web, with pricing from $143/mo. Processing payments requires a modern computer or laptop, an iPad, broadband internet and Boulevard Duo.
Podium Aesthetics
Podium Aesthetics has no write-up on Specifiction yet; its figures are above.