Boulevard vs Velarya
Boulevard
joinblvd.comVelarya
velarya.comSide by side
| Figure | Boulevard | Velarya |
|---|---|---|
| Price from | $143/mo | — |
| Free plan | — | — |
| Free trial | — | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | Yes | Yes |
| Android | Yes | Yes |
| API | Yes | Yes |
| Plans published | 4 | 0 |
| Spec score · Med Spa Software | 8.6 (#4) | 7.4 (#21) |
| Access controls | The platform provides role-based permissions, IP restrictions, and audit logs for staff actions and access. | The security page describes role-based permissions, location scoping, and audit logging for access to protected health information. |
| Founded | LinkedIn lists Boulevard as founded in 2016. | 2025 |
| Integrations | Listed integrations include Apple Calendar, Google Calendar, Facebook and Instagram Book Now, Okta, OPERA PMS, QuickBooks Online, Shopify, Zapier, Reserve with Google, Vish, Widewail and REACH.ai. | The maker lists 26 integrations across seven categories, available on request and built for each practice against the vendor’s published API. |
| Product | Boulevard describes itself as a client experience and business management platform for appointment-based self-care businesses. | Velarya is a HIPAA-ready patient loyalty platform for healthcare and beauty practices, where patients book, earn and redeem rewards in an app. |
| Scheduling | Boulevard’s Precision Scheduling is designed to help businesses manage calendars and eliminate appointment gaps. | Practices can switch off Velarya booking and keep their existing scheduler while patients use the app to buy treatments and collect rewards. |
| Security | Boulevard says it undergoes an annual independent SOC 2 audit and makes its SOC 2 Type 2 report available to current and prospective customers under NDA. | Velarya says it signs a Business Associate Agreement with every practice before processing protected health information and stores production data in the United States. |
Plans
Boulevard
- Essentials$143 a month
- Premier$234 a month
- Prestige$328 a month
- EnterprisePriced on request
In their own words
Boulevard
Boulevard is a client experience and business management platform for appointment-based self-care businesses, including salons, medspas, spas, barbers, massage businesses and nail salons. Clients can book through a business website or social media. Precision Scheduling is designed to manage calendars and reduce appointment gaps, while Beau AI answers calls, helps clients book and captures leads 24/7. Marketing features include email campaigns, text marketing, two-way texting and SMS appointment notifications. The platform also lists appointment reminders, intake forms, waitlists, inventory tracking, resource booking, payments and multi-location support. Integrations include Google and Apple calendars, Shopify, QuickBooks Online, Okta and Zapier, plus booking links for Facebook, Instagram and Google. Boulevard offers role-based permissions, IP restrictions and staff activity logs. An onboarding specialist can help configure locations, services and staff accounts; training is available through Boulevard Academy. It runs on Android, iOS and the web, with pricing from $143/mo. Processing payments requires a modern computer or laptop, an iPad, broadband internet and Boulevard Duo.
Velarya
Velarya is a patient loyalty platform for healthcare and beauty practices, combining an app for booking, rewards, and treatment purchases with practice tools. Patients earn points on purchases and can receive sign-up bonuses, birthday gifts, and check-in rewards; points become wallet credit. Referral codes reward both the member and a friend who joins. Practices can sell monthly memberships that renew automatically, with payments going to the practice’s Stripe account. Appointment reminders, birthday messages, and waitlist alerts can be sent by push notification, text, or email, with replies collected in one inbox. Practices can disable Velarya booking and retain their existing scheduler while patients still use the app to buy treatments and collect rewards. The platform offers payment processing, client records, and digital forms. Velarya says it signs a Business Associate Agreement with every practice before handling protected health information and stores production data in the United States. Plans start with a four-week free trial and are priced per location per month; no price is listed. Android and iOS apps are available, and Branded and Connected plans include practice-branded apps.