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SPECIFICTION
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Velarya

velarya.com

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Spec score 7.4 #21 of 29 in Med Spa Software

What it is

Velarya is a patient loyalty platform for healthcare and beauty practices, combining an app for booking, rewards, and treatment purchases with practice tools. Patients earn points on purchases and can receive sign-up bonuses, birthday gifts, and check-in rewards; points become wallet credit. Referral codes reward both the member and a friend who joins. Practices can sell monthly memberships that renew automatically, with payments going to the practice’s Stripe account. Appointment reminders, birthday messages, and waitlist alerts can be sent by push notification, text, or email, with replies collected in one inbox. Practices can disable Velarya booking and retain their existing scheduler while patients still use the app to buy treatments and collect rewards. The platform offers payment processing, client records, and digital forms. Velarya says it signs a Business Associate Agreement with every practice before handling protected health information and stores production data in the United States. Plans start with a four-week free trial and are priced per location per month; no price is listed. Android and iOS apps are available, and Branded and Connected plans include practice-branded apps.

Spec sheet

Product
Velarya is a HIPAA-ready patient loyalty platform for healthcare and beauty practices, where patients book, earn and redeem rewards in an app.Read 8 Oct 2026 · velarya.com
Audience
The maker lists med spas, dental practices, orthodontics, dermatology, spas and wellness, massage therapy, salons and beauty practices as audiences.Read 8 Oct 2026 · velarya.com
Trial
Every plan starts with a four-week free trial, according to the maker’s homepage.Read 8 Oct 2026 · velarya.com
API
The Connected plan includes a public API and signed webhooks for client, appointment and sale data and events.Read 8 Oct 2026 · velarya.com
Integrations
The maker lists 26 integrations across seven categories, available on request and built for each practice against the vendor’s published API.Read 8 Oct 2026 · velarya.com
Mobile apps
The Velarya app is offered through the App Store and Google Play, while Branded and Connected plans include a practice-branded iOS and Android app.Read 8 Oct 2026 · velarya.com
Security
Velarya says it signs a Business Associate Agreement with every practice before processing protected health information and stores production data in the United States.Read 8 Oct 2026 · velarya.com
Support
The About page says support questions go through its contact page and identifies a demo as the fastest way to get in touch.Read 8 Oct 2026 · velarya.com
Headquarters
Northern CaliforniaRead 28 Sep 2026 · velarya.com
Founded
2025Read 28 Sep 2026 · velarya.com
Company
Velarya LLC says it was founded in 2025 and is based in Northern California.Read 8 Oct 2026 · velarya.com
Access controls
The security page describes role-based permissions, location scoping, and audit logging for access to protected health information.Read 8 Oct 2026 · velarya.com
Core features
The platform offers rewards points, referrals, memberships, booking, and automated reminders through an app.Read 8 Oct 2026 · velarya.com
Data controls
Practice administrators can export client lists to CSV from the dashboard, and account deletion removes or anonymizes personal information within 30 days subject to legal retention requirements.Read 8 Oct 2026 · velarya.com
Data protection
The security page says production data is stored and processed in the United States and describes AES-256 encryption for clinical data and uploaded files.Read 8 Oct 2026 · velarya.com
Encryption
The security page states clinical free-text data is protected with AES-256-GCM field-level encryption and uploaded files use server-side AES-256 encryption.Read 8 Oct 2026 · velarya.com
Memberships
Practices can sell automatically renewing monthly memberships whose payments go to the practice’s Stripe account.Read 8 Oct 2026 · velarya.com
Messaging
Automated appointment reminders, birthday gifts and waitlist alerts can be sent by push, text or email, with replies collected in one inbox.Read 8 Oct 2026 · velarya.com
Referrals
Members can share a referral code, and both the member and referred friend are rewarded when the friend joins.Read 8 Oct 2026 · velarya.com
Rewards
Patients earn points on purchases and can receive sign-up bonuses, birthday gifts and check-in rewards; points convert to wallet credit.Read 8 Oct 2026 · velarya.com
Scheduling
Practices can switch off Velarya booking and keep their existing scheduler while patients use the app to buy treatments and collect rewards.Read 8 Oct 2026 · velarya.com
Trial and billing
The homepage says every plan starts with a 4-week free trial, plans are priced per location per month, and annual payment includes one month free.Read 8 Oct 2026 · velarya.com

Strong points and limits

Strong points

  • Rewards include points and wallet credit.
  • Referrals reward both participants.
  • Automated messages support push, text, or email.
  • Can keep an existing scheduler.
  • Every plan starts with a four-week trial.

Limits

  • No free plan is listed.
  • Integrations are available on request.
  • Membership payments go to the practice’s Stripe account.

Who it suits

Velarya is aimed at med spas, dental and orthodontic practices, dermatology, wellness and massage providers, salons, and other beauty practices. It may suit practices seeking loyalty rewards and automated patient messaging while retaining an existing scheduler.

Verdict

Velarya combines loyalty, referrals, memberships, and patient messaging in a practice-oriented platform. Review its per-location pricing and the details of its trial before selecting a plan.

Where Specifiction places it

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