Boulevard vs Wellnito
Boulevard
joinblvd.comWellnito
wellnito.comSide by side
| Figure | Boulevard | Wellnito |
|---|---|---|
| Price from | $143/mo | ₹999/mo |
| Free plan | — | Yes |
| Free trial | — | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | Yes | Yes |
| Android | Yes | Yes |
| API | Yes | Yes |
| Plans published | 4 | 4 |
| Spec score · Salon CRM Software | 8.7 (#7) | 7.9 (#29) |
| Integrations | Listed integrations include Apple Calendar, Google Calendar, Facebook and Instagram Book Now, Okta, OPERA PMS, QuickBooks Online, Shopify, Zapier, Reserve with Google, Vish, Widewail and REACH.ai. | The site lists WhatsApp, Google Business Profile, Instagram, UPI and payments, Excel and PDF exports, and GST accounting as connected tools or workflows. |
| Marketing | Marketing tools send SMS and email campaigns, while automated campaigns charge based on appointments booked. | Wellnito supports WhatsApp campaigns, automated appointment reminders and follow-ups, and Google review requests. |
| Product | Boulevard describes itself as a client experience and business management platform for appointment-based self-care businesses. | Wellnito is salon, spa, and wellness business management software built for Indian businesses. |
Plans
Boulevard
- Essentials$143 a month
- Premier$234 a month
- Prestige$328 a month
- EnterprisePriced on request
Wellnito
- FreeFree
- Starter₹999 a month
- Growth₹1,499 a month
- EnterprisePriced on request
In their own words
Boulevard
Boulevard is a client experience and business management platform for appointment-based self-care businesses, including salons, medspas, spas, barbers, massage businesses and nail salons. Clients can book through a business website or social media. Precision Scheduling is designed to manage calendars and reduce appointment gaps, while Beau AI answers calls, helps clients book and captures leads 24/7. Marketing features include email campaigns, text marketing, two-way texting and SMS appointment notifications. The platform also lists appointment reminders, intake forms, waitlists, inventory tracking, resource booking, payments and multi-location support. Integrations include Google and Apple calendars, Shopify, QuickBooks Online, Okta and Zapier, plus booking links for Facebook, Instagram and Google. Boulevard offers role-based permissions, IP restrictions and staff activity logs. An onboarding specialist can help configure locations, services and staff accounts; training is available through Boulevard Academy. It runs on Android, iOS and the web, with pricing from $143/mo. Processing payments requires a modern computer or laptop, an iPad, broadband internet and Boulevard Duo.
Wellnito
Wellnito is salon, spa, and wellness business management software built for Indian businesses. It brings appointments, billing, client records, marketing, staff administration, inventory, and reporting together for salons, spas, nail studios, clinics, fitness and yoga studios, barbers, and multi-branch businesses. Online booking runs around the clock and can assign staff and rooms, manage reminders and recurring appointments, maintain waitlists, and organize walk-in queues. The POS supports offline billing, GST-compliant invoices, and multiple payment methods; inventory updates when connectivity returns. Client profiles can store visit and payment history, preferences, allergies, notes, and segments. Marketing includes WhatsApp campaigns, appointment reminders and follow-ups, and Google review requests. Staff tools cover attendance, shifts, commissions, and payroll, while reports cover revenue, staff performance, retention, and popular services, with Excel and PDF export. Wellnito runs in a browser and on iOS and Android, and API is also listed. The Free plan is limited to 100 appointments and 100 bills monthly, 500 CRM clients, and three staff. Starter costs ₹999 a month. Paid plans include a 14-day trial and onboarding.