Breadcrumbs vs Gradient Works
Breadcrumbs
breadcrumbs.ioGradient Works
gradient.worksSide by side
| Figure | Breadcrumbs | Gradient Works |
|---|---|---|
| Price from | $400/mo | $799/mo |
| Free plan | Yes | Yes |
| Free trial | — | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| API | Yes | Yes |
| Plans published | 5 | 3 |
| Spec score · Predictive Lead Scoring Software | 9.1 (#1) | 8.8 (#4) |
| Company founded | Y Combinator lists Breadcrumbs as founded in 2020. | The company was founded in 2020. |
| Company size | Y Combinator lists a team size of 20. | LinkedIn lists the company size as 11–50 employees. |
| Headquarters | San Francisco, California, United States | Austin, Texas, United States |
| Integrations | Breadcrumbs says it offers no-code connectors and names HubSpot, Marketo, Salesforce, Mixpanel, and Intercom as examples. | Listed integrations are Slack, Salesloft, Outreach, Google Calendar and Microsoft 365, with Groove, ZoomInfo and 6sense described as planned. |
| Rating on G2 | 4.3 out of 5 from 23 reviews | 4.9 out of 5 from 11 reviews |
| What it does | Breadcrumbs is a no-code revenue-acceleration platform that scores prospects and customers to expose acquisition, expansion, retention and churn opportunities. | Gradient Works combines account scoring, territory planning, dynamic book management, lead routing and pipeline analytics for commercial B2B sales teams. |
Plans
Breadcrumbs
- FreeFree
- FreeFree
- PRO$400 a month
- Pro$1,999 a month
- EnterprisePriced on request
In their own words
Breadcrumbs
Breadcrumbs has no write-up on Specifiction yet; its figures are above.
Gradient Works
Gradient Works combines account scoring, territory planning, rep book management, lead routing, and pipeline analytics for B2B commercial sales teams. Market Map scores CRM accounts from 0–100 based on similarity to closed-won customers and syncs scores to Salesforce. Carve lets RevOps and Sales Strategy model territory scenarios with fit scores and send a selected design to Salesforce. Bookbuilder aims to keep rep books at roughly 100–150 accounts, replacing worked accounts with higher-fit accounts. Routing handles lead-to-account matching and assignments for inbound MQLs, handoffs, customer-success assignments, and opportunity escalations inside Salesforce. AI Researcher supports custom account-research prompts and writes qualitative answers to Salesforce. Integrations include Salesforce, HubSpot, Slack, Salesloft, Outreach, Google Calendar, Office 365, and CSV import; only one calendar and one sales-engagement integration can be active at once. Salesforce is required for the full platform, while HubSpot and CSV support Account Research and Carve territory planning. A free plan is available. Growth costs $799 a month, billed paid annually.