Brightpearl vs Linnworks

Brightpearl is a retail operating system for retailers and wholesalers, available through web, iOS, and API. Its Automation Engine applies rules to tasks including picking, shipping, inventory allocation, order routing, and invoicing. When an order is placed, inventory updates across sales channels and locations. The integrated POS syncs sales, inventory, and customer information between online and offline channels; the iPad app supports offline sales and synchronizes when back online. Brightpearl includes accounting or connections to external accounting software, plus analytics covering channels, products, customers, revenue, average order value, and customer lifetime value. It supports multiple warehouses, returns workflows, shipment handoff, and integrations across e-commerce, marketplaces, accounting, fulfillment, payments, and warehouse management. Listed channel examples include Shopify, Shopify Plus, BigCommerce, Magento, Amazon, and eBay. Pricing is bespoke and available on request, with unlimited users included at no extra cost. Brightpearl lists 24/7 unlimited customer support, ongoing business consulting, and health checks from a dedicated Customer Success Manager. The maker says the back office uses TLS encryption and that backups are made nightly and retained for 30 days.

Linnworks is web-based software for managing inventory, orders, listings, warehouses, and shipping across sales channels. It connects businesses to more than 100 marketplaces, with native integrations including Amazon, eBay, Walmart, Shopify, and TikTok Shop; further connections are available through its partner network and app store. Sales update stock across connected channels, while rules-based automation can select carriers, create labels, and route orders. Teams can manage their own warehouses, 3PL providers, or dropship suppliers, and create or update marketplace listings. The system includes inventory and order synchronization, multi-warehouse support, pick-and-pack workflows, shipment handoff, and returns workflows. Reporting provides channel- and SKU-level performance visibility. Linnworks is designed for operations teams and uses guided configuration rather than custom code. It runs on the web. Pricing depends on order volume and required features, not channel count, and customers must contact Linnworks for an operation-specific quote. Setup can take 30–40 days, depending on operational complexity.