Capillary Loyalty+ vs Yotpo Loyalty
Capillary Loyalty+
capillarytech.com
Yotpo Loyalty
yotpo.comSide by side
| Figure | Capillary Loyalty+ | Yotpo Loyalty |
|---|---|---|
| Price from | — | $199/mo |
| Free plan | — | Yes |
| Free trial | — | — |
| Open source | — | — |
| Web | Yes | Yes |
| API | Yes | Yes |
| Plans published | 1 | 5 |
| Spec score · Rewards and Incentives Software | 7.4 (#11) | 8.3 (#2) |
| Spec score · Customer Loyalty Software | 7.4 (#14) | 8.3 (#5) |
| Spec score · Loyalty Program Software | 7.4 (#26) | 8.3 (#10) |
| Founded | 2012 | 2011 |
| Integrations | Event notifications can send Loyalty+ events to configured webhooks for custom integrations, including syncing loyalty information with Magento and sending surveys through Medallia. | Yotpo says its loyalty data connects to more than 60 partner applications, including Klaviyo, Attentive and Gorgias. |
| Purpose | Loyalty+ rewards customer enrollment and engagement with points and coupons to help brands encourage repeat transactions. | Yotpo Loyalty & Referrals helps ecommerce brands build rewards programs intended to drive retention, revenue, and repeat engagement. |
| Security | Capillary describes its platform as providing enterprise-ready security features and links to its data security and privacy information. | Yotpo states it maintains SOC 2 Type 2 and ISO/IEC 27001, 27017, 27018, and 27701 certifications. |
| Support | Capillary says it collaborates with customer teams to understand their KPIs and prepare a custom proposal; its documentation directs users to product support for some feature enablement. | The Pro plan includes 24/7 chat and email support; the Free plan lists Support Center tutorials. |
Plans
Yotpo Loyalty
- FreeFree
- FreeFree
- Pro$199 a month
- EnterprisePriced on request
- PremiumPriced on request
In their own words
Capillary Loyalty+
Capillary Loyalty+ has no write-up on Specifiction yet; its figures are above.
Yotpo Loyalty
Yotpo Loyalty & Referrals helps ecommerce brands build rewards programs for retention, revenue, and repeat engagement. Merchants can use more than 25 ready-made earning rules and customize points, multipliers, and eligibility. Rewards may include cash or percentage discounts, free products, donations, custom experiences, or exclusive access. Tiers can reflect spend, purchases, engagement, or custom behaviors, with benefits tailored to each tier. Yotpo lists Shopify, Shopify Plus, Adobe Commerce, BigCommerce, Salesforce Commerce Cloud, and custom platforms as supported, though features vary by platform. Named integrations include Klaviyo, Recharge, and ShoppingGives; the product also mentions Shopify POS and webhook-based custom workflows. Free costs nothing and includes a basic points campaign, referrals, program awareness tools, and Support Center tutorials. Pro costs $199 a month for the first 500 monthly orders, with per-order rates above that. Pro adds earning and redemption options, CRM integrations, fraud prevention, and 24/7 chat and email support. Premium and Enterprise pricing is custom. Yotpo states it maintains SOC 2 Type 2 and ISO/IEC 27001, 27017, 27018, and 27701 certifications.