Capillary Loyalty+

Spec sheet

Purpose

Loyalty+ rewards customer enrollment and engagement with points and coupons to help brands encourage repeat transactions.Read 11 Oct 2026 · docs.capillarytech.com

Integrations

Event notifications can send Loyalty+ events to configured webhooks for custom integrations, including syncing loyalty information with Magento and sending surveys through Medallia.Read 11 Oct 2026 · docs.capillarytech.com

Security

Capillary describes its platform as providing enterprise-ready security features and links to its data security and privacy information.Read 11 Oct 2026 · capillarytech.com

Support

Capillary says it collaborates with customer teams to understand their KPIs and prepare a custom proposal; its documentation directs users to product support for some feature enablement.Read 11 Oct 2026 · capillarytech.com

Founded

2012Read 28 Sep 2026 · capillarytech.com

Configurable rules

Its rule engine can evaluate loyalty type, promotions, and customer spending to trigger actions such as points allocation, communications, coupons, and tier upgrades.Read 11 Oct 2026 · docs.capillarytech.com

Intended customers

Capillary describes its loyalty and customer data platform as serving brands across industries including fuel retail, consumer packaged goods, airlines, hospitality, and retail.Read 11 Oct 2026 · capillarytech.com

Non-member incentives

Loyalty+ can issue coupons to non-loyalty customers in response to an event.Read 11 Oct 2026 · docs.capillarytech.com

Notable limit

The Loyalty+ documentation says a tier cannot be inserted between two existing tiers or deleted after it has been created.Read 11 Oct 2026 · docs.capillarytech.com

Partner programs

Coalition programs can sync partner program tiers and add customers through linking APIs.Read 11 Oct 2026 · docs.capillarytech.com

Payment incentives

Loyalty+ supports incentives based on payment modes including debit cards, credit cards, Visa, and Mastercard.Read 11 Oct 2026 · docs.capillarytech.com

Program types

Loyalty+ supports basic programs that reward transactions with points or coupons and paid enrollment programs that sell loyalty status or tiers.Read 11 Oct 2026 · docs.capillarytech.com

Tiers and points

Brands can configure tier upgrades and downgrades and set rules for earning, redeeming, and expiring points.Read 11 Oct 2026 · docs.capillarytech.com

Plans and prices

Every Capillary Loyalty+ plan and price →

Where Specifiction places it

• Rewards and Incentives Software#11 of 237.4
• Customer Loyalty Software#14 of 287.4
• Loyalty Program Software#26 of 397.4