CarDog vs DealerPeak
CarDog
cardog.com
DealerPeak
dealerpeak.comSide by side
| Figure | CarDog | DealerPeak |
|---|---|---|
| Price from | $300/mo | — |
| Free plan | — | — |
| Free trial | — | — |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | Yes | Yes |
| Android | Yes | Yes |
| API | — | Yes |
| Plans published | 3 | 1 |
| Spec score · Automotive CRM Software | 8.0 (#11) | 7.6 (#14) |
| Company history | The maker says DealerPeak debuted in 1999 and developed CarDog as a mobile CRM for independent car dealers. | DealerPeak says it began creating CRM tools in 1999 and grew out of an auto group in Portland, Oregon. |
| Headquarters | Tempe, Arizona, United States | Tempe, Arizona, United States |
| Product | CarDog is a cloud-based CRM designed for independent car dealerships and automotive sales professionals. | DealerPeak is an automotive CRM for managing customers, sales, and marketing across a single dealership or an entire dealer group. |
| Support | CarDog offers technical support and individual or team coaching from staff with dealership experience. | DealerPeak describes implementation, customization, coaching, and training support, and its homepage advertises 24/7 support by chat, text, or phone. |
Plans
In their own words
DealerPeak
DealerPeak is an automotive CRM for handling customer relationships, sales, and marketing at one dealership or across a dealer group. Its shared customer record lets users follow activity across stores, groups, and subgroups. Lead management gathers inquiries from walk-ins, website forms, third-party providers, and calls, including acquisition leads. Deal desking offers configurable lender-accurate workflows, more than 30 presentation templates, F&I push, and online negotiations. Teams can exchange texts, photos, and video, and monitor calls or access recordings. The iOS and Android apps cover customers, leads, inventory, and communications, and can scan driver’s licenses. DealerPeak supports DMS and F&I integrations, with CarWars, InteractiveTel, WhosCalling, and CallRevu named as telephony integrations. Its RESTful JSON API connects real-time CRM data to other applications; documentation is available upon request. A data warehouse for tools such as PowerBI, Tableau, and Google Data Studio is described as beta. Pricing is on request. The company says it began making CRM tools in 1999 and grew from an auto group in Portland, Oregon.