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SPECIFICTION
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Catch+Release vs Emplifi

Catch+Release

catchandrelease.com

Emplifi

emplifi.io

Side by side

FigureCatch+ReleaseEmplifi
Price fromFree$1,249/mo
Free planYes—
Free trial——
Open source——
WebYesYes
iOS—Yes
Android—Yes
API—Yes
Plans published911
Spec score · UGC Platforms9.0 (#1)8.6 (#3)
Company sizeLinkedIn lists Catch+Release as a privately held technology and media company with 51–200 employees.LinkedIn lists Emplifi as privately held with 501–1,000 employees and headquarters in Columbus, Ohio.
Rating on G20 out of 5 from 0 reviews4.4 out of 5 from 382 reviews
SecurityCatch+Release says it uses administrative, physical, and technical safeguards, including firewalls, password protection, and SSL, to help protect personal information.Emplifi states that it holds ISO/IEC 27001:2022 certification and has obtained a SOC 2 Type 2 audit report.
What it doesCatch+Release is a hosted content-licensing platform that helps brands and agencies discover, clear and license user-generated photos and video.Emplifi Fuel is an enterprise platform combining social marketing, social commerce and social customer care under one AI intelligence layer.

Plans

Catch+Release

  • Creator Marketplace clearanceFree
  • Platform accessFree
  • Internet or partner clearance$250, paid once
  • Topic Project Delivery$950, paid once
  • Partner library royalty-free license$975, paid once
  • Partner-library royalty-free license$975, paid once
  • Complex Project Delivery$4,200, paid once
  • Content licensePriced on request
  • Shot clearancePrice not published

Catch+Release pricing →

Emplifi

  • Social Marketing Essential$1,249 a month
  • Social Marketing Advanced$2,499 a month
  • Essential$1,249 a month
  • Advanced$2,499 a month
  • IntelligentPriced on request
  • Social Care AdvancedPriced on request
  • Social Care EssentialPriced on request
  • Social Care IntelligentPriced on request
  • Social Commerce AdvancedPriced on request
  • Social Commerce EssentialPriced on request

Emplifi pricing →

In their own words

Catch+Release

Catch+Release is a web platform for brands and agencies to find, organize and license authentic internet content and material from its Creator Marketplace. AI search accepts normal-language descriptions and filters can refine results. Teams can collect content from multiple sources in Projects, collaborate and begin clearance for selected items. Storyboards organize visuals into scenes with production notes and rip-reel downloads at no cost. Content Genie analyzes text briefs and provides up to 50 licensable shots per topic, usually in about an hour; it does not yet analyze images or links in briefs. The Creator Community can import content from Instagram, TikTok and YouTube, with an Instagram Professional account required. Licensing options depend on usage, duration, geography and exclusivity, with costs calculated automatically. Platform access is free for search, projects and collaboration; there is no subscription fee, but content licensing is paid. The Partner library royalty-free license starts at $975 as a one-time purchase. Shot clearance is listed at $0–$250 per shot, while content license prices vary.

Visit catchandrelease.com

Emplifi

Emplifi has no write-up on Specifiction yet; its figures are above.

Visit emplifi.io