CDK CRM vs DealersCloud CRM
CDK CRM
cdkglobal.com
DealersCloud CRM
dealerscloud.comSide by side
| Figure | CDK CRM | DealersCloud CRM |
|---|---|---|
| Price from | $28/mo | $495/mo |
| Free plan | — | — |
| Free trial | — | — |
| Open source | — | — |
| Web | Yes | Yes |
| macOS | — | Yes |
| iOS | Yes | Yes |
| Android | Yes | Yes |
| API | Yes | Yes |
| Plans published | 5 | 4 |
| Spec score · Automotive CRM Software | 8.7 (#4) | 8.6 (#6) |
| Headquarters | Austin, Texas, United States | Fairfax, Virginia, United States |
| Integrations | CDK CRM APIs are built for the Fortellis Automotive Commerce Exchange and support retrieval, historical access, record creation or editing, and real-time updates. | Published connections include RouteOne, Dealertrack, CUDL, CARFAX, TrueCar, CarGurus, Autotrader, Cars.com, Edmunds, Facebook, Google, vAuto and J.D. Power. |
| Rating on Apple App Store | 2.2 out of 5 from 306 ratings | 3.7 out of 5 from 3 ratings |
| Rating on Capterra | 4.1 out of 5 from 212 reviews | 5.0 out of 5 from 1 review |
| Rating on G2 | 4.4 out of 5 from 77 reviews | 4.5 out of 5 from 1 review |
| Security | CDK states that it maintains SOC 1 and SOC 2 attestations and ISO/IEC 27001:2022 certification, and uses the NIST Cybersecurity Framework. | DealersCloud states that it operates a SOC 2-aligned security program with a 99.9% uptime SLA, encryption, role-based access controls and multi-tenant isolation. |
| Support | CDK's Customer Care Portal offers AI-driven self-service, live agent chat, phone support, and online case submissions; its listed phone support hours vary by day. | Subscriptions include live chat and phone support during weekday business hours, email support, onboarding, training and a knowledge base. |
Plans
CDK CRM
- Extract-only base$28 a month
- Customer Writeback$65 a month
- Front Office additional application$100 a month
- Front Office package$285 a month
- CDK CRMPriced on request
DealersCloud CRM
- Basic (Capterra listing)$495 a month
- Core platformPrice not published
- DealersAI Premium Add-onPriced on request
- The Core PlatformPrice not published
In their own words
CDK CRM
CDK CRM is automotive CRM software for dealership teams managing leads, appointments, customer engagement, and follow-up across Sales and Service. Its Unified Customer Inbox brings email, text, chat, and other conversations into one place. The AI Virtual Assistant engages leads through conversations, routing, and follow-up; additional AI tools provide automated summaries and writing assistance for dealership workflows. Marketing features use data and alerts to identify customers likely to buy and support one-to-one re-engagement. Flexible dashboards and reports help track dealership performance, activity, and trends. CDK CRM includes lead routing, lead-source capture, SMS messaging, workflow automation, a mobile app, and DMS integration. Its APIs are built for the Fortellis Automotive Commerce Exchange and support data retrieval, historical access, record creation or editing, and real-time updates. Listed platforms are Android, iOS, web, and API, though the product page does not specify mobile operating systems for its mobile tools. CDK states it maintains SOC 1 and SOC 2 attestations and ISO/IEC 27001:2022 certification, and uses the NIST Cybersecurity Framework.
DealersCloud CRM
DealersCloud CRM brings dealership leads from websites, marketplaces, phone and the lot into one queue, with emails and texts kept on each customer record. Round-robin assignment uses dealer-defined groups and can move untouched leads to another person after a timer. The CRM can automatically merge apparent duplicates matching the same phone number and email address, and each merge can be undone. Mobile app access is included on every plan, with Android, iOS and web availability. The wider platform covers inventory, deal desking and F&I, accounting and reporting, Buy Here Pay Here, floor plan, a custom dealer website and DealersAI. A description generator, CRM re-engagement campaigns and dealersGPT chatbot come with every plan; advanced DealersAI modules are premium. The product is built exclusively for independent dealerships, from a single lot to multi-rooftop groups, including Buy Here Pay Here operations. Pricing is customized by dealership size and available on request, with no per-seat fees, hidden costs or long-term contracts, according to the pricing details. DealersCloud is headquartered in Fairfax, Virginia, United States.