CDK CRM vs KUKUI
CDK CRM
cdkglobal.comKUKUI
kukui.comSide by side
| Figure | CDK CRM | KUKUI |
|---|---|---|
| Price from | $28/mo | $49/mo |
| Free plan | — | — |
| Free trial | — | — |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | Yes | Yes |
| Android | Yes | Yes |
| API | Yes | — |
| Plans published | 5 | 12 |
| Spec score · Automotive CRM Software | 8.7 (#4) | 8.1 (#10) |
| Analytics | The product page describes flexible dashboards and reports for tracking dealership performance, activity, and trends. | Shop analytics show real-time revenue, vehicle counts and customer-conversion information, while the dashboard tracks leads, calls, appointments and marketing performance. |
| Headquarters | Austin, Texas, United States | KUKUI lists 1930 Village Center Circle #3-3430, Las Vegas, Nevada 89134 as its contact address. |
| Integrations | CDK CRM APIs are built for the Fortellis Automotive Commerce Exchange and support retrieval, historical access, record creation or editing, and real-time updates. | KUKUI advertises POS/shop-management integrations including Shopmonkey, NAPA TRACS, Shop-Ware, Frazer, AutoFluent, AutoShop, Tekmetric and ALLDATA. |
| Purpose | CDK CRM is automotive CRM software that helps dealership teams manage leads, appointments, customer engagement, and follow-up across Sales and Service. | KUKUI provides data-driven marketing and customer engagement solutions designed specifically for independent automotive repair shops. |
| Rating on Capterra | 4.1 out of 5 from 212 reviews | 4.8 out of 5 from 76 reviews |
| Rating on G2 | 4.4 out of 5 from 77 reviews | 4.5 out of 5 from 2 reviews |
| Rating on GetApp | 4.1 out of 5 from 212 reviews | 4.8 out of 5 from 76 reviews |
| Support | CDK's Customer Care Portal offers AI-driven self-service, live agent chat, phone support, and online case submissions; its listed phone support hours vary by day. | KUKUI lists technical support and live chat across plans, with a dedicated Client Success Coordinator and monthly results reviews for Core and Complete. |
| What it does | CDK CRM is an AI-oriented automotive dealership CRM covering lead response, appointments, customer engagement and follow-up across sales and service. | KUKUI is a marketing and customer-management platform built specifically for auto-repair shops, combining websites, advertising, communication, scheduling, reviews and reporting. |
Plans
CDK CRM
- Extract-only base$28 a month
- Customer Writeback$65 a month
- Front Office additional application$100 a month
- Front Office package$285 a month
- CDK CRMPriced on request
KUKUI
- Yext NAP$49 a month
- AI Call Insights$79 a month
- Social Toolkit$79 a month
- Text Connect Platform$257 a month
- Marketing$399 a month
- Websites$399 a month
- Basic$499 a month
- KUKUI Complete$719 a month
- CRM-OnlyPriced on request
- ProPriced on request
In their own words
CDK CRM
CDK CRM is automotive CRM software for dealership teams managing leads, appointments, customer engagement, and follow-up across Sales and Service. Its Unified Customer Inbox brings email, text, chat, and other conversations into one place. The AI Virtual Assistant engages leads through conversations, routing, and follow-up; additional AI tools provide automated summaries and writing assistance for dealership workflows. Marketing features use data and alerts to identify customers likely to buy and support one-to-one re-engagement. Flexible dashboards and reports help track dealership performance, activity, and trends. CDK CRM includes lead routing, lead-source capture, SMS messaging, workflow automation, a mobile app, and DMS integration. Its APIs are built for the Fortellis Automotive Commerce Exchange and support data retrieval, historical access, record creation or editing, and real-time updates. Listed platforms are Android, iOS, web, and API, though the product page does not specify mobile operating systems for its mobile tools. CDK states it maintains SOC 1 and SOC 2 attestations and ISO/IEC 27001:2022 certification, and uses the NIST Cybersecurity Framework.
KUKUI
KUKUI is a marketing and customer-engagement platform for independent automotive repair shops, available on web, iOS and Android. Its website tools include a branded site, SSL certificate, SEO optimization, review management, tracking phone numbers and a QR code generator. The customer database records spend history, vehicles, visit frequency and revenue, with marketing analytics and automated retention outreach. Communication features include two-way SMS, text marketing, live web chat, online booking and a loyalty program. AI Call Insights scores recorded shop calls and identifies customer-demand insights and trends. KUKUI says call data is not used to train AI models, and customers can request deletion of stored transcripts and scores. Listed integrations include POS/SMS, review services, My Garage and Shop-Ware; the latter surfaces marketing metrics and tools in the KUKUI dashboard. Pro and Pro+ pricing is available on request. À la carte services include Marketing at $399 a month and Websites at $399 a month. KUKUI Complete is $719 a month; plans are on a 12-month agreement.