CDK CRM vs Salesforce Automotive Cloud
CDK CRM
cdkglobal.comSalesforce Automotive Cloud
salesforce.comSide by side
| Figure | CDK CRM | Salesforce Automotive Cloud |
|---|---|---|
| Price from | $28/mo | $15/mo |
| Free plan | — | — |
| Free trial | — | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | Yes | Yes |
| Android | Yes | Yes |
| API | Yes | Yes |
| Plans published | 5 | 14 |
| Spec score · Automotive CRM Software | 8.7 (#4) | 8.4 (#7) |
| Headquarters | Austin, Texas, United States | Salesforce’s principal executive office is Salesforce Tower, 415 Mission Street, San Francisco, California. |
| Integrations | CDK CRM APIs are built for the Fortellis Automotive Commerce Exchange and support retrieval, historical access, record creation or editing, and real-time updates. | Salesforce lists Agentforce, Data 360, MuleSoft, OmniStudio, Marketing Cloud and Commerce Cloud as related products for extending Automotive Cloud. |
| Rating on Apple App Store | 2.2 out of 5 from 306 ratings | 4.8 out of 5 from 353,000 ratings for the Salesforce app |
| Rating on Capterra | 4.1 out of 5 from 212 reviews | 5.0 out of 5 from 1 review |
| Rating on G2 | 4.4 out of 5 from 77 reviews | 4.4 out of 5 from 25,876 reviews for Agentforce Sales, formerly Salesforce Sales Cloud |
| Rating on Gartner Peer Insights | 5.0 out of 5 from 1 review | 4.3 out of 5 from 26 ratings for Salesforce CRM |
| Rating on GetApp | 4.1 out of 5 from 212 reviews | 5.0 out of 5 from 1 review |
| Rating on Google Play | 1.6 out of 5 from 298 reviews | 4.2 out of 5 from 60,100 reviews for the Salesforce mobile app |
| Rating on Trustpilot | 2.9 out of 5 from 2 reviews | 1.5 out of 5 from 660 reviews for Salesforce |
| Security | CDK states that it maintains SOC 1 and SOC 2 attestations and ISO/IEC 27001:2022 certification, and uses the NIST Cybersecurity Framework. | Salesforce says the Einstein Trust Layer helps secure business data when using generative AI in Automotive Cloud. |
| Support | CDK's Customer Care Portal offers AI-driven self-service, live agent chat, phone support, and online case submissions; its listed phone support hours vary by day. | The Core plan includes Premier Success Plan, and the product page invites customers to contact Salesforce for detailed pricing information. |
| What it does | CDK CRM is an AI-oriented automotive dealership CRM covering lead response, appointments, customer engagement and follow-up across sales and service. | Automotive Cloud, now called Agentforce Automotive, is Salesforce’s industry CRM for automotive manufacturers, dealers, retailers, captive finance groups and partners. |
Plans
CDK CRM
- Extract-only base$28 a month
- Customer Writeback$65 a month
- Front Office additional application$100 a month
- Front Office package$285 a month
- CDK CRMPriced on request
Salesforce Automotive Cloud
- Experience Cloud for Automotive (Customer Community Plus)$15 a month
- Experience Cloud for Automotive (Partner Community)$20 a month
- Asset Service Lifecycle Management$75 a month
- Agentforce for Automotive Cloud$150 a month
- Automotive Cloud Sales & Service Core$300 a month
- Enterprise$350 a month
- Automotive Cloud Sales & Service Advanced$500 a month
- Unlimited$525 a month
- Automotive Cloud Sales Max$700 a month
- Automotive Cloud Service Max$700 a month
In their own words
CDK CRM
CDK CRM is automotive CRM software for dealership teams managing leads, appointments, customer engagement, and follow-up across Sales and Service. Its Unified Customer Inbox brings email, text, chat, and other conversations into one place. The AI Virtual Assistant engages leads through conversations, routing, and follow-up; additional AI tools provide automated summaries and writing assistance for dealership workflows. Marketing features use data and alerts to identify customers likely to buy and support one-to-one re-engagement. Flexible dashboards and reports help track dealership performance, activity, and trends. CDK CRM includes lead routing, lead-source capture, SMS messaging, workflow automation, a mobile app, and DMS integration. Its APIs are built for the Fortellis Automotive Commerce Exchange and support data retrieval, historical access, record creation or editing, and real-time updates. Listed platforms are Android, iOS, web, and API, though the product page does not specify mobile operating systems for its mobile tools. CDK states it maintains SOC 1 and SOC 2 attestations and ISO/IEC 27001:2022 certification, and uses the NIST Cybersecurity Framework.
Salesforce Automotive Cloud
Salesforce Automotive Cloud has no write-up on Specifiction yet; its figures are above.