Channeltivity vs PartnerFlo

Channeltivity is a web and API partner relationship management platform for organizations that earn revenue through indirect sales. It supports recruiting, onboarding, enabling, managing, and growing ecosystems involving resellers, distributors, dealers, referral partners, service providers, technology partners, and other partner types. The configurable system combines partner onboarding, deal registration, lead distribution, training, content, market development funds management, reporting, and CRM integration. Partners can submit opportunities, follow progress, and collaborate with internal users through deal history, notes, comments, and file uploads. Reporting covers registration trends, lead conversion, MDF use, and partner engagement, with export and scheduled delivery. Multi-language portals, content, and communications support regional programs, while portal branding is custom. Listed integrations include Microsoft Dynamics 365, HubSpot, Salesforce, and Zapier. SAML 2.0 single sign-on and Data APIs support additional connections. Channeltivity says its core platform has SOC 2 Type II attestation, privacy compliance including GDPR and CCPA, and regular third-party security testing.

PartnerFlo is a channel platform for IT vendors managing partner deals, marketing funds, commissions, and agreements through a branded partner portal. Partners can register and track opportunities while vendor teams review submissions, approve deals, and monitor their status. Teams can publish, e-sign, and store agreements, with signed contracts and an audit trail available to partners. The platform automates commission calculations on won deals and supports claim submission and payout tracking. For market development funds, partners can request co-marketing funds, submit proof of execution, and seek reimbursement through an approval workflow. Analytics cover pipeline by partner tier and top performers, and deal activity reports can be exported. Listed integrations include Salesforce, HubSpot, Zoho CRM, Pipedrive, Dynamics 365, Stripe, Xero, QuickBooks, PayPal, Slack, Teams, and Zoom, with further connections through Zapier and REST API. CRM connections use Zapier and REST API; native two-way CRM sync is described as on the roadmap. Partners use the branded portal at no cost to them. The pricing note lists From $349/mo and a 30-day trial; Starter is listed at $319 a month.