Checkbox Voice of Customer vs KoboToolbox

Checkbox Voice of Customer collects and analyzes customer feedback to help organizations understand needs and map customer journeys. It gathers responses through digital channels such as mobile apps, email, and websites, then reports measures including net promoter score, customer loyalty, and customer satisfaction score. Listed analytics include sentiment, text, journey, and interaction analysis. Surveys can be customized through formatting, styling, domains, and email servers to match a business’s branding. For integrations and automation, Checkbox provides a REST API and webhooks; its features overview also lists Zapier. It describes an integration with Prolific for finding and surveying participants. Deployment options include cloud, on-premises hosting, and white-label software. Cloud plans offer hosting in the US, Canada, Australia, or the EU. Security controls include respondent passwords, role-based access, and single sign-on or Active Directory; Enterprise adds SAML SSO and full audit logs. Solo costs $30 a month, Team costs $100 a month, and Business costs $1,800 a year.

KoboToolbox is a survey and data collection platform for gathering information online or offline. Forms can include skip logic, validation, guidance, translations, GPS, and multimedia data. Collection is available through KoboCollect or web forms on iOS and desktop devices. The platform provides response analytics and API access, and teams can own members’ projects with role-based permissions for Owners, Admins, and Members. It works with Excel, Google Sheets, Power BI, Tableau, ArcGIS, and Stata, with direct integrations for TolaData and monday.com. Data is encrypted at rest and in transit using SHA-256 with RSA, alongside project-level key encryption. The platform also offers SSO and GDPR compliance. Data hosting is available in 28 countries or on a customer’s own infrastructure. The Community plan is free for nonprofits and includes 5,000 submissions per month and 1 GB of storage. Starter is $21 a month, Professional is $129 a month, and Teams is $249 a month. The maker says the platform is used by 35,000+ organizations across 220+ countries and territories, with 25M+ surveys collected per month.