Checkbox Voice of Customer vs SurveyLab

Checkbox Voice of Customer collects and analyzes customer feedback to help organizations understand needs and map customer journeys. It gathers responses through digital channels such as mobile apps, email, and websites, then reports measures including net promoter score, customer loyalty, and customer satisfaction score. Listed analytics include sentiment, text, journey, and interaction analysis. Surveys can be customized through formatting, styling, domains, and email servers to match a business’s branding. For integrations and automation, Checkbox provides a REST API and webhooks; its features overview also lists Zapier. It describes an integration with Prolific for finding and surveying participants. Deployment options include cloud, on-premises hosting, and white-label software. Cloud plans offer hosting in the US, Canada, Australia, or the EU. Security controls include respondent passwords, role-based access, and single sign-on or Active Directory; Enterprise adds SAML SSO and full audit logs. Solo costs $30 a month, Team costs $100 a month, and Business costs $1,800 a year.

SurveyLab is a survey platform from a company headquartered in Warsaw, Poland. It offers logic branching, custom branding, response analytics, API access, a respondent panel and a Survey API. The pricing model is freemium, with a free plan and a 14-day trial. Free costs nothing and allows 50 responses total. Starter costs $49 a month, billed monthly, for 1,000 responses per month. Advanced costs $99 a month, billed monthly, for 2,500 responses per month. Professional costs $249 a month, billed monthly, and includes 10,000 responses and 3 users. Enterprise includes unlimited responses and 5+ users, but no price is listed. The stated response limit is 1,000 responses per month, matching Starter’s allowance. The listed platform is API, so buyers should account for how API access fits their survey workflow and plan selection.