Clay vs LeadIQ
Clay
clay.siteLeadIQ
leadiq.comSide by side
| Figure | Clay | LeadIQ |
|---|---|---|
| Price from | €29/mo | $200/mo |
| Free plan | Yes | Yes |
| Free trial | — | — |
| Open source | — | — |
| Web | Yes | — |
| API | — | Yes |
| Plans published | 2 | 3 |
| Spec score · AI Lead Generation Software | 8.2 (#13) | 8.6 (#8) |
| Spec score · Sales Prospecting Software | 8.1 (#21) | 8.5 (#11) |
Plans
In their own words
Clay
Clay turns a business’s Google listing, photos, reviews, and hours into a live website. A business can preview and edit the generated site before claiming it, without signing up, giving an email address, or paying. Users can change words, images, colors, and sections directly on the live site, including from a phone. Clay says it rereads the Google listing nightly to refresh ratings and reviews and update SEO information. It can create pages for services and towns, add a sitemap and structured data, and run a weekly audit to find and repair problems. Sites can include bookings and a shop with product options and a basket; Clay says it takes no cut of sales. Hosting is included. Businesses without a Google listing can start with a blank site. The free plan provides an editable site on a name.clay.site address. Pro costs €29/mo and adds a custom domain, bookings, menu, shop, SEO, weekly audit, visitor numbers, and an email list. Clay says users own their site content, domain, and email list, but does not promise a Google search ranking position.
LeadIQ
LeadIQ is a B2B prospecting platform with browser capture, lead personalization, synchronization, account intelligence, and API access. Its database contains 750,000,000 contacts, with direct-dial data, intent data, and technographic filters. AI can surface high-fit accounts and key contacts, while champion tracking follows buyer job changes for reconnecting with former contacts. Salesforce enrichment uses a Managed Package, and HubSpot enrichment uses Workato; other integrations include Outreach, Salesloft, and Gong. The API supports proprietary workflows and future integrations. The Free plan is free for one user and 50 credits. Email uses one credit, phone numbers use 10, and account enrichment uses three. Pro is $200 a month billed annually, with 2,400 credits, 2,000 verified emails, and 100 phone numbers. Any plan has a 30-day free trial, and annual billing is advertised as 25% off. LeadIQ is SOC 2 Type II certified and GDPR-compliant.