Cloutly vs Hootsuite

Cloutly is a customer-experience platform for service businesses, available through the web and an API. It combines review requests, customer messaging and review insights. Review campaigns can send text and email requests with configurable timing and follow-ups that stop after a review arrives. Its inbox gathers customer texts, reviews and social messages, and can prepare reply drafts for review. Users can question review data and examine themes and trends by location and week. Named integrations include Square, Mindbody, Zenoti, Nookal, Clover, HubSpot, Klaviyo, Mailchimp, Xero and Zapier. The REST API is available on every plan. An MCP connector lets Claude or ChatGPT read reviews, reports and locations, with early access on Growth. Plans start at $39/mo, and a 14-day trial is offered without a credit card. SMS campaigns and inbox messages share credits, charged per 160-character segment.

Hootsuite is a web platform for planning, scheduling, publishing, and monitoring social activity from one dashboard. It supports Facebook, Instagram, X, LinkedIn, TikTok, YouTube, Threads, WhatsApp, Pinterest, Google Business Profile, and Bluesky. Standard manages up to 10 social accounts, while Professional and Advanced manage unlimited accounts. The platform includes a social inbox, standard analytics, live engagement data, audience insights, sentiment tracking, and ROI analysis. AI features generate captions and ideas, suggest posting times, summarize data, and identify trends or sentiment changes. Listed integrations include Salesforce, Mailchimp, HubSpot, Slack, Microsoft Teams, Monday.com, Asana, Dropbox, Zapier, and Figma. Plans start at $99 a month billed annually. Standard costs 99.00 USD, Professional 199.00 USD, and Advanced $399 a month billed annually. Each includes a 14-day trial without credit-card entry or automatic charging.