Cohora vs Klaviyo
Cohora
cohora.com
Klaviyo
klaviyo.comSide by side
| Figure | Cohora | Klaviyo |
|---|---|---|
| Price from | — | Free |
| Free plan | — | Yes |
| Free trial | — | — |
| Open source | — | — |
| Web | Yes | Yes |
| Plans published | 1 | 4 |
| Spec score · Customer Lifetime Value Software | 7.9 (#11) | 8.4 (#4) |
| Segmentation | Its dynamic segmentation combines transactional and non-transactional signals, including customer-provided preferences gathered through quizzes, surveys, and interactive content. | Yes |
Plans
Klaviyo
- FreeFree
- EmailPrice not published
- EmailPriced on request
- EnterprisePriced on request
In their own words
Klaviyo
Klaviyo is a web marketing platform for communicating through email, SMS, RCS, mobile push, WhatsApp, and social marketing. Its tools include email automation, audience segmentation, landing pages, A/B testing, and lead capture forms. A helpdesk adds ticket management, customer context, omnichannel support, and AI automation; Klaviyo says its Customer Agent resolves 65% of questions autonomously. The app marketplace offers more than 350 integrations, and developers can build apps and integrations with APIs, webhooks, SDKs, and warehouse syncs. The Free plan costs nothing and includes up to 250 active profiles, 500 email sends per month, $5 of mobile messages per month, and $5 of Composer usage per month. Free access can remain available indefinitely while account limits are maintained, but sending may be paused or restricted if limits are exceeded. Free users receive full email support for the first 60 days. Klaviyo states that it is SOC 2 Type II certified and provides GDPR-related data processing measures and tools, with EU and US data residency. The company was founded in 2012 and is based in Boston, Massachusetts.