Critical Mention vs Muck Rack
Critical Mention
criticalmention.comMuck Rack
muckrack.comSide by side
| Figure | Critical Mention | Muck Rack |
|---|---|---|
| Price from | — | — |
| Free plan | — | — |
| Free trial | — | — |
| Open source | — | — |
| Web | Yes | Yes |
| API | Yes | Yes |
| Plans published | 1 | 3 |
| Spec score · Media Monitoring Software | 7.9 (#3) | 7.7 (#5) |
| Spec score · Public Relations (PR) Software | 7.8 (#5) | 7.8 (#6) |
| Spec score · PR Software | 7.8 (#6) | 7.7 (#8) |
| Spec score · Social Listening Tools | 7.8 (#11) | 7.6 (#12) |
| Spec score · Social Media Listening Software | 7.5 (#51) | 8.0 (#22) |
| Alert channels | email,RSS | email,Slack |
| API | API partners can access TV, radio, and podcast content, metadata, and historical archives, with JSON responses and an embeddable clip-editing tool. | The Muck Rack API programmatically provides article, broadcast, and media intelligence data and is available for Premier customers. |
| Founded | 2002 | 2009 |
| Integrations | Online news reports can be automatically scheduled or delivered through an RSS feed to tools such as Slack. | The maker's integrations help collection lists email integration and Slack integration; pricing also lists alerts via email and Slack and Google Analytics integration. |
| News monitoring | Yes | Yes |
| Podcast monitoring | Podcast monitoring offers real-time alerts, searchable speech-to-text transcripts, editable clips, and sentiment analysis. | Podcast monitoring searches transcripts across 75,000+ podcasts for spoken mentions and can alert users when their brand comes up. |
| Sentiment analysis | Yes | Yes |
| Social network coverage | Facebook,YouTube,Instagram,Twitter/X; Onclusive Social also mentions TikTok,LinkedIn,and Threads | X,Facebook,Instagram,YouTube,TikTok,LinkedIn |
| Support | Critical Mention says technical and account support is available 24/7/365. | The pricing page lists self-led onboarding and pooled customer success for Starter, with instructor-led onboarding and named customer success for Standard and Premier. |
| Web monitoring | Yes | Yes |
Plans
Muck Rack
- StarterPriced on request
- StandardPriced on request
- PremierPriced on request
In their own words
Critical Mention
Critical Mention is an earned media monitoring suite for broadcast, online news, social media and podcasts. It monitors more than 2,500 television and radio stations worldwide, with downloadable clips and unlimited cloud storage. Broadcast reports can use custom templates and branding, and include share of voice, sentiment and publicity value metrics. Online news tracking covers millions of sources and more than 90 languages, with instant alerts and audience, publicity and geographic metrics. Reports can be scheduled or sent through RSS to tools such as Slack. Social monitoring covers Facebook, YouTube, Instagram and Twitter/X, and supports keyword searches beyond handles and hashtags. Podcast monitoring offers real-time alerts, searchable speech-to-text transcripts, editable clips and sentiment analysis. Its media contact database provides millions of records, with filtering, exports and requested human-vetted contact updates that the company says are made within 24 hours. API partners can access TV, radio and podcast content, metadata and historical archives. Search results remain available for up to 26 months. Pricing is on request; technical and account support is listed as available 24/7/365.