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CRM Hotelier vs For-Sight

CRM Hotelier

crmhotelier.com

For-Sight

for-sight.com

Side by side

FigureCRM HotelierFor-Sight
Price from——
Free plan——
Free trial——
Open source——
WebYesYes
Plans published21
Spec score · Hospitality CRM Software7.9 (#11)7.8 (#12)
Guest profilesGuest records show stay history, spending, segment membership, notes and tags.It combines guest stays, preferences, spend, and engagement history into unified profiles and supports segmentation by behaviour, RFM, demographics, and interests.
IntegrationsThe maker states that no third-party integration is required because the CRM is embedded in the hotel operating system.For-Sight lists pre-built connectors with Opera, Mews, Guestline, and more than 30 hospitality systems, including PMS, dining, spa, loyalty, and review platforms.
MessagingUsers can send WhatsApp messages or email from a guest profile or a segment in one click.For-Sight’s 2025 year-in-review says SMS was added as a communication tool alongside campaigns.
PurposeCRM Hotelier organizes hotel guests by how much and how often they visit, then suggests whom to contact to encourage a return visit.For-Sight is a hospitality CRM that unifies guest data, automates personalised marketing, and helps hotels drive direct bookings and repeat visits.
SegmentationThe product groups guests automatically, including frequent guests and guests at risk of not returning.Hotels can segment guest profiles by behaviour, RFM, demographics, and interests.
SupportThe help center provides FAQs and links to step-by-step guides, while the pricing page promises Spanish support.Its customer success offering includes a dedicated success champion, regular check-ins, strategic planning, and optional professional services for campaign creation, template design, and advanced segmentation.

Plans

CRM Hotelier

  • CRM HotelierPriced on request
  • CRM Hotelier via R2 OSPriced on request

CRM Hotelier pricing →

For-Sight

  • For-Sight CRM and Marketing PlatformPriced on request

For-Sight pricing →

In their own words

CRM Hotelier

CRM Hotelier has no write-up on Specifiction yet; its figures are above.

Visit crmhotelier.com

For-Sight

For-Sight is a web-based hospitality CRM for independent boutique hotels, destination resorts, multi-site groups, and managed portfolios. Founded in Edinburgh in 2007, it unifies guest stays, preferences, spending, and engagement into profiles that hotels can segment by behaviour, RFM, demographics, or interests. Campaign Studio provides a drag-and-drop builder, templates, and automation for email and SMS communications, including post-stay retention and win-back journeys for guests absent six or more months. The platform detects duplicate records, merges them, and tracks consent in its stated GDPR-aligned enrichment process. It connects with property-management, booking, revenue-management, and guest-experience systems; GuestRevu is an optional feedback add-on. For-Sight says implementation commonly takes four to eight weeks. Pricing depends on property size and requirements and is provided after a call.

Visit for-sight.com