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SPECIFICTION
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CRM Hotelier vs GuestMaker

CRM Hotelier

crmhotelier.com

GuestMaker

hotelinking.com

Side by side

FigureCRM HotelierGuestMaker
Price from——
Free plan——
Free trial——
Open source——
WebYesYes
API—Yes
Plans published20
Spec score · Hospitality CRM Software7.9 (#11)7.2 (#22)
CompanyCRM Hotelier says it is part of R2 OS and Rotamundos, Inc.Hotelinking says it has more than 10 years of industry experience and has grown alongside hotels and hotel chains since 2016.
Guest journeyThe documented workflow covers pre-arrival confirmations and directions, in-stay WhatsApp support, and post-stay review and direct-booking requests.It supports pre-stay, in-stay and post-stay campaigns, including booking confirmations, upsells, guest messages, review requests and win-back campaigns.
Guest profilesGuest records show stay history, spending, segment membership, notes and tags.Guest profiles can combine PMS, booking, Wi-Fi, chatbot, review and loyalty data, with email verification and duplicate resolution.
IntegrationsThe maker states that no third-party integration is required because the CRM is embedded in the hotel operating system.The product page names Opera, Mews and Cloudbeds among 50+ PMS integrations, and also lists Quicktext, HiJiffy, Asksuite, ReviewPro, TrustYou and Revinate.
SegmentationThe product groups guests automatically, including frequent guests and guests at risk of not returning.Users can create unlimited segments with AND/OR filters using guest, booking, behavioral and revenue data.
SupportThe help center provides FAQs and links to step-by-step guides, while the pricing page promises Spanish support.Hotelinking’s location page lists a support phone number, +34 871 66 11 11, and gives its office address in Palma, Spain.

Plans

CRM Hotelier

  • CRM HotelierPriced on request
  • CRM Hotelier via R2 OSPriced on request

CRM Hotelier pricing →

GuestMaker

No plans published.

GuestMaker pricing →

In their own words

CRM Hotelier

CRM Hotelier has no write-up on Specifiction yet; its figures are above.

Visit crmhotelier.com

GuestMaker

GuestMaker is a multichannel hotel CRM for unifying guest information and automating communication before, during, and after stays. It supports hotel groups managing multiple hotels and brands. Campaigns can cover booking confirmations, upsells, guest messages, review requests, and win-back activity across pre-stay, in-stay, and post-stay stages. Guest profiles can combine PMS, booking, Wi-Fi, chatbot, review, and loyalty data, with email verification and duplicate resolution. Event-triggered workflows and a visual flow editor are included in every plan. Email tools provide drag-and-drop or HTML creation, AI assistance, audience segmentation, and campaign reports. Users can create unlimited segments with AND/OR filters based on guest, booking, behavioral, and revenue data. GuestMaker names Opera, Mews, and Cloudbeds among more than 50 PMS integrations, and also lists Quicktext, HiJiffy, Asksuite, ReviewPro, TrustYou, and Revinate. An open REST API and webhooks connect systems and expose guest, booking, and reservation data. It is a paid web and API service with pricing on request.

Visit hotelinking.com