CustomerGauge vs Mopinion
CustomerGauge
customergauge.com
Mopinion
mopinion.comSide by side
| Figure | CustomerGauge | Mopinion |
|---|---|---|
| Price from | — | €279/mo |
| Free plan | — | — |
| Free trial | — | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | — | Yes |
| Android | — | Yes |
| API | Yes | Yes |
| Plans published | 1 | 2 |
| Spec score · Customer Satisfaction Software | 7.5 (#12) | 8.7 (#1) |
| Spec score · Survey Software | 7.4 (#99) | 8.6 (#17) |
| API | The help center documents REST APIs and webhooks for CustomerGauge. | Mopinion provides webhooks that post feedback data in JSON to a chosen endpoint and an API for custom imports and app connections. |
| API access | Yes | Yes |
| Founded | The company’s about page says CustomerGauge was founded in 2007 by co-founders Adam Dorrell and Camilla Scholten. | 2013 |
| Free plan | No | No |
| Headquarters | Amsterdam, Netherlands | Rotterdam, Netherlands |
| Integrations | CustomerGauge’s help center documents workflow alerts and report dispatches for Microsoft Teams and Slack. | The integrations page lists connections including Google Analytics, Slack, Jira, Salesforce, Marketo, HubSpot, Zendesk, Intercom and Microsoft Teams. |
| Product | CustomerGauge describes itself as a B2B account experience platform that connects customer feedback to revenue and helps teams act on it. | Mopinion is an all-in-one feedback solution for collecting and analyzing user feedback across websites, apps and email. |
| Security | The company links to a Trust portal and GDPR information from its site; those links alone do not specify particular certifications or controls. | Mopinion states that it is ISO 27001 certified and stores customer data within the EU by default. |
| Support | CustomerGauge provides a user help center with articles on product features, troubleshooting, APIs, and integrations. | The pricing page includes dedicated support in all plans and says support staff are ready to help customers meet their feedback goals. |
Plans
In their own words
CustomerGauge
CustomerGauge is a B2B account experience platform that links customer feedback with revenue and sentiment. It collects responses through surveys, in-app prompts, AI-led interviews, email, Slack, WhatsApp, and a mobile app. An account hierarchy combines stakeholder feedback into an account-level NPS view. The Monetize CX dashboard shows account health by revenue exposure and tracks revenue coverage. Gaige AI analyzes feedback, drafts personalized replies, and flags accounts with early churn signs or unresolved frustration. The platform includes sentiment analysis, AI insight summaries, and closed-loop workflows. Help-center documentation covers workflow alerts and report dispatches for Microsoft Teams and Slack, plus REST APIs and webhooks. CustomerGauge runs through web and API access and serves B2B industries including consumer packaged goods, beverage, logistics, manufacturing, technology, and services. The maker is headquartered in Amsterdam and was founded in 2007. Pricing is on request; the listed plan uses one flat fee based on account base and activated modules, with no free plan.
Mopinion
Mopinion collects and analyzes user feedback across websites, apps, and email. Its form builder supports different question types, metrics, styling, and branded assets. Forms can be triggered by events or user behavior and shown on selected pages or at particular points in a user journey. Analytics use AI to categorize and summarize written feedback, visualize data, and identify trends. The platform also includes real-time analysis, automated alerts and tags, conversational feedback, and unlimited surveys, feedback, and users. Integrations include Google Analytics, Slack, Jira, Salesforce, Marketo, HubSpot, Zendesk, Intercom, and Microsoft Teams. Webhooks can post feedback data in JSON to a chosen endpoint, while the API supports custom imports and app connections. Native and web SDKs are available for Android and iOS, with options for React Native, Flutter, Cordova, and Capacitor. Mopinion says customer data is stored in the EU by default and that it is ISO 27001 certified. Pricing starts at €279/mo, with a 14-day trial and no free plan. After the trial, the feedback inbox remains active, but reports go offline until the account upgrades.