dailypoint 360° vs GuestMaker
dailypoint 360°
dailypoint.comGuestMaker
hotelinking.comSide by side
| Figure | dailypoint 360° | GuestMaker |
|---|---|---|
| Price from | — | — |
| Free plan | — | — |
| Free trial | — | — |
| Open source | — | — |
| Web | Yes | Yes |
| API | Yes | Yes |
| Plans published | 1 | 0 |
| Spec score · Hospitality CRM Software | 8.0 (#10) | 7.2 (#22) |
| Audience | The maker positions the platform for hotels, individual properties, and hotel groups. | GuestMaker is designed for hotel groups and supports multiple hotels and brands. |
| Founded | 2005 | 2016 |
| Guest profiles | The platform combines guest data from connected systems into a Central Guest Profile for use across CRM, marketing, loyalty, operations, and AI. | Guest profiles can combine PMS, booking, Wi-Fi, chatbot, review and loyalty data, with email verification and duplicate resolution. |
| Headquarters | Munich, Germany | Palma, Balearic Islands, Spain |
| Integrations | The maker describes more than 200 integrations connecting hotel systems such as PMS, POS, booking engines, payments, revenue management, and guest communication tools. | The product page names Opera, Mews and Cloudbeds among 50+ PMS integrations, and also lists Quicktext, HiJiffy, Asksuite, ReviewPro, TrustYou and Revinate. |
| Privacy | The maker describes its hotel CRM page as GDPR-compliant and says the Data Laundry processes raw data in real time into a consistent guest profile. | Hotelinking says it processes guest data for hotel customers as a data processor and stores platform data in AWS in Ireland within the EEA by default. |
| Product | dailypoint 360° is a customer data platform for hotel CRM and loyalty that collects, merges, and activates guest data. | GuestMaker is an omnichannel hotel CRM for hotel chains and groups that connects guest data across the guest journey. |
| Security | The privacy policy says website requests may be routed through Cloudflare for CDN and security services such as DDoS protection and firewall. | Hotelinking says its services run in AWS EU regions in Ireland and use TLS 1.2 or higher in transit and AES-256 encryption at rest. |
| Support | The company describes teams responsible for customer setup, onboarding, PMS migrations, technical setup, and ongoing support. | Hotelinking’s location page lists a support phone number, +34 871 66 11 11, and gives its office address in Palma, Spain. |
Plans
In their own words
dailypoint 360°
dailypoint 360° is a customer data and loyalty platform for hotels and hotel groups. It combines guest information from connected systems into Central Guest Profiles for marketing, loyalty, communication, operations, and AI. Data Laundry cleans and consolidates records through duplicate detection, address correction, and profile enrichment; the maker says its Central Database and profiles use more than 350 AI-driven processes for this work. Modules cover loyalty, booking management, campaigns, vouchers, profile insights, online reputation management, and website connections. Campaign Manager supports targeted email, SMS, and WhatsApp messages with automatic fallback and real-time performance tracking. Booking Manager handles communication during booking and targeted upselling. The loyalty offer includes a virtual guest card compatible with Android, Apple, and Windows devices, plus interfaces to programs such as Miles & More and Payback. The maker lists more than 200 integrations for hotel systems, though data flows and functionality vary and are not always bidirectional. The service runs on web and through an API. Pricing is on request; a free demo booking is available.
GuestMaker
GuestMaker is a multichannel hotel CRM for unifying guest information and automating communication before, during, and after stays. It supports hotel groups managing multiple hotels and brands. Campaigns can cover booking confirmations, upsells, guest messages, review requests, and win-back activity across pre-stay, in-stay, and post-stay stages. Guest profiles can combine PMS, booking, Wi-Fi, chatbot, review, and loyalty data, with email verification and duplicate resolution. Event-triggered workflows and a visual flow editor are included in every plan. Email tools provide drag-and-drop or HTML creation, AI assistance, audience segmentation, and campaign reports. Users can create unlimited segments with AND/OR filters based on guest, booking, behavioral, and revenue data. GuestMaker names Opera, Mews, and Cloudbeds among more than 50 PMS integrations, and also lists Quicktext, HiJiffy, Asksuite, ReviewPro, TrustYou, and Revinate. An open REST API and webhooks connect systems and expose guest, booking, and reservation data. It is a paid web and API service with pricing on request.