DealerPeak vs DealerPilot
DealerPeak
dealerpeak.com
DealerPilot
dealerpilot.co.ukSide by side
| Figure | DealerPeak | DealerPilot |
|---|---|---|
| Price from | — | £79/mo |
| Free plan | — | — |
| Free trial | — | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | Yes | Yes |
| Android | Yes | Yes |
| API | Yes | Yes |
| Plans published | 1 | 3 |
| Spec score · Automotive CRM Software | 7.6 (#14) | 8.9 (#2) |
| Integrations | The product page names CarWars, InteractiveTel, WhosCalling, and CallRevu as telephony integrations and says it supports DMS and F&I integrations. | Enterprise customers can arrange custom integrations, while the terms describe API connections for WhatsApp, marketplaces, websites and partners. |
| Product | DealerPeak is an automotive CRM for managing customers, sales, and marketing across a single dealership or an entire dealer group. | DealerPilot combines stock, CRM, sales, workflow, invoicing and analytics in a dealership platform for UK independent used car dealers. |
| Security | DealerPeak’s API page says applications exchange data securely and that API access lets companies grant access while maintaining security and control; it does not specify a certification. | The privacy policy states encryption in transit, encrypted messaging credentials, dealership data separation and role-based access controls. |
| Support | DealerPeak describes implementation, customization, coaching, and training support, and its homepage advertises 24/7 support by chat, text, or phone. | Starter includes email support, Professional priority support, and Enterprise phone and video support plus a dedicated account manager. |
Plans
In their own words
DealerPeak
DealerPeak is an automotive CRM for handling customer relationships, sales, and marketing at one dealership or across a dealer group. Its shared customer record lets users follow activity across stores, groups, and subgroups. Lead management gathers inquiries from walk-ins, website forms, third-party providers, and calls, including acquisition leads. Deal desking offers configurable lender-accurate workflows, more than 30 presentation templates, F&I push, and online negotiations. Teams can exchange texts, photos, and video, and monitor calls or access recordings. The iOS and Android apps cover customers, leads, inventory, and communications, and can scan driver’s licenses. DealerPeak supports DMS and F&I integrations, with CarWars, InteractiveTel, WhosCalling, and CallRevu named as telephony integrations. Its RESTful JSON API connects real-time CRM data to other applications; documentation is available upon request. A data warehouse for tools such as PowerBI, Tableau, and Google Data Studio is described as beta. Pricing is on request. The company says it began making CRM tools in 1999 and grew from an auto group in Portland, Oregon.
DealerPilot
DealerPilot combines stock management, customer relationship management, sales, workflow, invoicing, and analytics for independent used car dealers in the UK. Entering a vehicle registration can populate vehicle details and MOT history using DVLA and MOT data. Its CRM connects conversations with vehicles and deal stages, supporting enquiries, appointments, proposals, and handovers. The platform records sales, part-exchanges, and finance, and supports one-click VAT invoicing. Vehicle preparation can be tracked through Incoming, In Preparation, and Ready for Sale, with blockers and rush flags. iOS and Android access is included on every plan, with plate scanning, tasks, bookings, and reminders. Professional and Enterprise plans include built-in AI powered by GPT-4o for questions about stock, sales, workflow, and reminders. The 14-day trial requires no credit card but is limited to 10 vehicles and 2 staff. Plans cost 49.00 GBP, 99.00 GBP, or £199 a month. The maker describes DealerPilot as UK-hosted and GDPR-compliant.