DealerPeak vs DealersCloud CRM
DealerPeak
dealerpeak.com
DealersCloud CRM
dealerscloud.comSide by side
| Figure | DealerPeak | DealersCloud CRM |
|---|---|---|
| Price from | — | $495/mo |
| Free plan | — | — |
| Free trial | — | — |
| Open source | — | — |
| Web | Yes | Yes |
| macOS | — | Yes |
| iOS | Yes | Yes |
| Android | Yes | Yes |
| API | Yes | Yes |
| Plans published | 1 | 4 |
| Spec score · Automotive CRM Software | 7.6 (#14) | 8.6 (#6) |
| Headquarters | Tempe, Arizona, United States | Fairfax, Virginia, United States |
| Integrations | The product page names CarWars, InteractiveTel, WhosCalling, and CallRevu as telephony integrations and says it supports DMS and F&I integrations. | Published connections include RouteOne, Dealertrack, CUDL, CARFAX, TrueCar, CarGurus, Autotrader, Cars.com, Edmunds, Facebook, Google, vAuto and J.D. Power. |
| Security | DealerPeak’s API page says applications exchange data securely and that API access lets companies grant access while maintaining security and control; it does not specify a certification. | DealersCloud states that it operates a SOC 2-aligned security program with a 99.9% uptime SLA, encryption, role-based access controls and multi-tenant isolation. |
| Support | DealerPeak describes implementation, customization, coaching, and training support, and its homepage advertises 24/7 support by chat, text, or phone. | Subscriptions include live chat and phone support during weekday business hours, email support, onboarding, training and a knowledge base. |
Plans
DealersCloud CRM
- Basic (Capterra listing)$495 a month
- Core platformPrice not published
- DealersAI Premium Add-onPriced on request
- The Core PlatformPrice not published
In their own words
DealerPeak
DealerPeak is an automotive CRM for handling customer relationships, sales, and marketing at one dealership or across a dealer group. Its shared customer record lets users follow activity across stores, groups, and subgroups. Lead management gathers inquiries from walk-ins, website forms, third-party providers, and calls, including acquisition leads. Deal desking offers configurable lender-accurate workflows, more than 30 presentation templates, F&I push, and online negotiations. Teams can exchange texts, photos, and video, and monitor calls or access recordings. The iOS and Android apps cover customers, leads, inventory, and communications, and can scan driver’s licenses. DealerPeak supports DMS and F&I integrations, with CarWars, InteractiveTel, WhosCalling, and CallRevu named as telephony integrations. Its RESTful JSON API connects real-time CRM data to other applications; documentation is available upon request. A data warehouse for tools such as PowerBI, Tableau, and Google Data Studio is described as beta. Pricing is on request. The company says it began making CRM tools in 1999 and grew from an auto group in Portland, Oregon.
DealersCloud CRM
DealersCloud CRM brings dealership leads from websites, marketplaces, phone and the lot into one queue, with emails and texts kept on each customer record. Round-robin assignment uses dealer-defined groups and can move untouched leads to another person after a timer. The CRM can automatically merge apparent duplicates matching the same phone number and email address, and each merge can be undone. Mobile app access is included on every plan, with Android, iOS and web availability. The wider platform covers inventory, deal desking and F&I, accounting and reporting, Buy Here Pay Here, floor plan, a custom dealer website and DealersAI. A description generator, CRM re-engagement campaigns and dealersGPT chatbot come with every plan; advanced DealersAI modules are premium. The product is built exclusively for independent dealerships, from a single lot to multi-rooftop groups, including Buy Here Pay Here operations. Pricing is customized by dealership size and available on request, with no per-seat fees, hidden costs or long-term contracts, according to the pricing details. DealersCloud is headquartered in Fairfax, Virginia, United States.