DealerPeak vs Get My Auto CRM

DealerPeak is an automotive CRM for handling customer relationships, sales, and marketing at one dealership or across a dealer group. Its shared customer record lets users follow activity across stores, groups, and subgroups. Lead management gathers inquiries from walk-ins, website forms, third-party providers, and calls, including acquisition leads. Deal desking offers configurable lender-accurate workflows, more than 30 presentation templates, F&I push, and online negotiations. Teams can exchange texts, photos, and video, and monitor calls or access recordings. The iOS and Android apps cover customers, leads, inventory, and communications, and can scan driver’s licenses. DealerPeak supports DMS and F&I integrations, with CarWars, InteractiveTel, WhosCalling, and CallRevu named as telephony integrations. Its RESTful JSON API connects real-time CRM data to other applications; documentation is available upon request. A data warehouse for tools such as PowerBI, Tableau, and Google Data Studio is described as beta. Pricing is on request. The company says it began making CRM tools in 1999 and grew from an auto group in Portland, Oregon.

Get My Auto CRM captures dealership leads, automates follow-up, and tracks shoppers from inquiry through sale. Leads can be imported and routed by round-robin, manual, first-come, or custom rules. A visual pipeline shows deal stages, stalled opportunities, forecasts, and representative progress. The CRM includes phone, call recording, SMS, and email, with conversations logged automatically. AvaAI is described as responding to leads 24/7, continuing conversations, and scheduling appointments. Listed connections include QuickBooks, Carfax, AutoCheck, NMVTIS, Dealertrack, RouteOne, CUDL, vehicle valuation services, and listing sites; the maker says integrations are configured during onboarding without separate fees. Its mobile app includes a pipeline, lead inbox, calendar, and click-to-call or text. Onboarding includes lead and customer imports, routing setup, and training. The maker identifies established independent dealerships selling 40 or more cars monthly as a strong fit. The CRM + Ava plan costs $695 per month after a 60-day free trial and includes one user, setup and training, and 5,000 text blasts per month. There is no free plan.