DealerPeak vs KUKUI
DealerPeak
dealerpeak.comKUKUI
kukui.comSide by side
| Figure | DealerPeak | KUKUI |
|---|---|---|
| Price from | — | $49/mo |
| Free plan | — | — |
| Free trial | — | — |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | Yes | Yes |
| Android | Yes | Yes |
| API | Yes | — |
| Plans published | 1 | 12 |
| Spec score · Automotive CRM Software | 7.6 (#14) | 8.1 (#10) |
| Founded | 1999 | G2 lists KUKUI as founded in 2011 and serving customers since that year. |
| Headquarters | Tempe, Arizona, United States | KUKUI lists 1930 Village Center Circle #3-3430, Las Vegas, Nevada 89134 as its contact address. |
| Integrations | The product page names CarWars, InteractiveTel, WhosCalling, and CallRevu as telephony integrations and says it supports DMS and F&I integrations. | KUKUI advertises POS/shop-management integrations including Shopmonkey, NAPA TRACS, Shop-Ware, Frazer, AutoFluent, AutoShop, Tekmetric and ALLDATA. |
| Support | DealerPeak describes implementation, customization, coaching, and training support, and its homepage advertises 24/7 support by chat, text, or phone. | KUKUI lists technical support and live chat across plans, with a dedicated Client Success Coordinator and monthly results reviews for Core and Complete. |
Plans
KUKUI
- Yext NAP$49 a month
- AI Call Insights$79 a month
- Social Toolkit$79 a month
- Text Connect Platform$257 a month
- Marketing$399 a month
- Websites$399 a month
- Basic$499 a month
- KUKUI Complete$719 a month
- CRM-OnlyPriced on request
- ProPriced on request
In their own words
DealerPeak
DealerPeak is an automotive CRM for handling customer relationships, sales, and marketing at one dealership or across a dealer group. Its shared customer record lets users follow activity across stores, groups, and subgroups. Lead management gathers inquiries from walk-ins, website forms, third-party providers, and calls, including acquisition leads. Deal desking offers configurable lender-accurate workflows, more than 30 presentation templates, F&I push, and online negotiations. Teams can exchange texts, photos, and video, and monitor calls or access recordings. The iOS and Android apps cover customers, leads, inventory, and communications, and can scan driver’s licenses. DealerPeak supports DMS and F&I integrations, with CarWars, InteractiveTel, WhosCalling, and CallRevu named as telephony integrations. Its RESTful JSON API connects real-time CRM data to other applications; documentation is available upon request. A data warehouse for tools such as PowerBI, Tableau, and Google Data Studio is described as beta. Pricing is on request. The company says it began making CRM tools in 1999 and grew from an auto group in Portland, Oregon.
KUKUI
KUKUI is a marketing and customer-engagement platform for independent automotive repair shops, available on web, iOS and Android. Its website tools include a branded site, SSL certificate, SEO optimization, review management, tracking phone numbers and a QR code generator. The customer database records spend history, vehicles, visit frequency and revenue, with marketing analytics and automated retention outreach. Communication features include two-way SMS, text marketing, live web chat, online booking and a loyalty program. AI Call Insights scores recorded shop calls and identifies customer-demand insights and trends. KUKUI says call data is not used to train AI models, and customers can request deletion of stored transcripts and scores. Listed integrations include POS/SMS, review services, My Garage and Shop-Ware; the latter surfaces marketing metrics and tools in the KUKUI dashboard. Pro and Pro+ pricing is available on request. À la carte services include Marketing at $399 a month and Websites at $399 a month. KUKUI Complete is $719 a month; plans are on a 12-month agreement.