DealerPilot vs KUKUI
DealerPilot
dealerpilot.co.ukKUKUI
kukui.comSide by side
| Figure | DealerPilot | KUKUI |
|---|---|---|
| Price from | £79/mo | $49/mo |
| Free plan | — | — |
| Free trial | Yes | — |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | Yes | Yes |
| Android | Yes | Yes |
| API | Yes | — |
| Plans published | 3 | 12 |
| Spec score · Automotive CRM Software | 8.9 (#2) | 8.1 (#10) |
| AI data handling | Optional AI sends questions, relevant records, voice audio or plate images to OpenAI; recordings are not retained and API data is not used for model training. | KUKUI says AI Call Insights uses OpenAI's business API, does not train models on customer call data, restricts access between customers and supports deletion requests. |
| CRM | The CRM links customer conversations with vehicles and deal stages, and supports enquiries, appointments, proposals and handovers. | The CRM manages customer data and sales follow-up while tracking text, email and phone interactions. |
| Integrations | Enterprise customers can arrange custom integrations, while the terms describe API connections for WhatsApp, marketplaces, websites and partners. | KUKUI advertises POS/shop-management integrations including Shopmonkey, NAPA TRACS, Shop-Ware, Frazer, AutoFluent, AutoShop, Tekmetric and ALLDATA. |
| Support | Starter includes email support, Professional priority support, and Enterprise phone and video support plus a dedicated account manager. | KUKUI lists technical support and live chat across plans, with a dedicated Client Success Coordinator and monthly results reviews for Core and Complete. |
| What it does | DealerPilot is a SaaS dealership-management platform for UK independent used-car dealers covering stock, leads, preparation, sales and invoicing. | KUKUI is a marketing and customer-management platform built specifically for auto-repair shops, combining websites, advertising, communication, scheduling, reviews and reporting. |
Plans
KUKUI
- Yext NAP$49 a month
- AI Call Insights$79 a month
- Social Toolkit$79 a month
- Text Connect Platform$257 a month
- Marketing$399 a month
- Websites$399 a month
- Basic$499 a month
- KUKUI Complete$719 a month
- CRM-OnlyPriced on request
- ProPriced on request
In their own words
DealerPilot
DealerPilot combines stock management, customer relationship management, sales, workflow, invoicing, and analytics for independent used car dealers in the UK. Entering a vehicle registration can populate vehicle details and MOT history using DVLA and MOT data. Its CRM connects conversations with vehicles and deal stages, supporting enquiries, appointments, proposals, and handovers. The platform records sales, part-exchanges, and finance, and supports one-click VAT invoicing. Vehicle preparation can be tracked through Incoming, In Preparation, and Ready for Sale, with blockers and rush flags. iOS and Android access is included on every plan, with plate scanning, tasks, bookings, and reminders. Professional and Enterprise plans include built-in AI powered by GPT-4o for questions about stock, sales, workflow, and reminders. The 14-day trial requires no credit card but is limited to 10 vehicles and 2 staff. Plans cost 49.00 GBP, 99.00 GBP, or £199 a month. The maker describes DealerPilot as UK-hosted and GDPR-compliant.
KUKUI
KUKUI is a marketing and customer-engagement platform for independent automotive repair shops, available on web, iOS and Android. Its website tools include a branded site, SSL certificate, SEO optimization, review management, tracking phone numbers and a QR code generator. The customer database records spend history, vehicles, visit frequency and revenue, with marketing analytics and automated retention outreach. Communication features include two-way SMS, text marketing, live web chat, online booking and a loyalty program. AI Call Insights scores recorded shop calls and identifies customer-demand insights and trends. KUKUI says call data is not used to train AI models, and customers can request deletion of stored transcripts and scores. Listed integrations include POS/SMS, review services, My Garage and Shop-Ware; the latter surfaces marketing metrics and tools in the KUKUI dashboard. Pro and Pro+ pricing is available on request. À la carte services include Marketing at $399 a month and Websites at $399 a month. KUKUI Complete is $719 a month; plans are on a 12-month agreement.