Decile vs Omniconvert Nexus Customer Intelligence
Decile
decile.comOmniconvert Nexus Customer Intelligence
omniconvert.comSide by side
| Figure | Decile | Omniconvert Nexus Customer Intelligence |
|---|---|---|
| Price from | $900/mo | Free |
| Free plan | — | Yes |
| Free trial | — | — |
| Open source | — | — |
| Web | Yes | Yes |
| API | Yes | — |
| Plans published | 4 | 1 |
| Spec score · Customer Segmentation Software | 8.4 (#5) | 7.6 (#13) |
| Company | Decile is a wholly owned subsidiary of Graham Holdings Company. | Omniconvert says it was founded in 2013 and is headquartered in Bucharest, Romania. |
| Integrations | The pricing page says each plan includes Shopify integration and audience activation to Meta, Google, and Klaviyo; the MCP documentation also mentions optional Klaviyo events and Recharge subscription data. | The Customer Intelligence page lists Shopify, Klaviyo, Meta Ads, Google Ads, and GA4 integrations. |
| Support | Decile directs customers to [email protected] for Luma questions and issues. | The Nexus pricing page lists chat and email support for founding brands. |
| Target customers | Decile says it is designed for mid-market e-commerce brands doing $5M–$100M+ in annual revenue, primarily on Shopify or Shopify Plus. | The maker says Nexus is built for Shopify brands with $5M–$200M in annual revenue that already have a marketing stack. |
Plans
Decile
- Growth$900 a month
- Scale$1,500 a month
- EnterprisePriced on request
- Enterprise & AgencyPriced on request
Omniconvert Nexus Customer Intelligence
- Founding BrandsFree
In their own words
Omniconvert Nexus Customer Intelligence
Omniconvert Nexus Customer Intelligence is a web-based analysis and audience layer for Shopify brands. It scores customers by Recency, Frequency, and Monetary value, then assigns six segments that update in real time from Shopify data. Customer lifetime value can be tracked by segment, acquisition channel, and monthly cohorts over 12, 24, and 36 months. NPS views can be filtered by RFM segment, product category, and store location, with high-value detractors flagged for follow-up. The system links first-order products to later retention and identifies products associated with churn after the first purchase. Dynamic Audience Builder uses first-party RFM and CLV data to create and sync audiences to Meta and Google without CSV exports. Listed integrations include Shopify, Klaviyo, Meta Ads, Google Ads, and GA4. The Founding Brands plan costs nothing while onboarding founding brands, with no credit card or trial clock. One Shopify store is supported.