Dotdigital vs Mailchimp
Dotdigital
dotdigital.com
Mailchimp
mailchimp.comSide by side
| Figure | Dotdigital | Mailchimp |
|---|---|---|
| Price from | — | $13/mo |
| Free plan | — | Yes |
| Free trial | — | Yes |
| Open source | — | — |
| Web | Yes | Yes |
| iOS | — | Yes |
| Android | — | Yes |
| API | Yes | Yes |
| Plans published | 1 | 5 |
| Spec score · Marketing Automation - B2C Software | 7.7 (#11) | 8.8 (#2) |
| Spec score · Email marketing tools | 7.9 (#92) | 9.4 (#2) |
| Spec score · Marketing Automation Software | 7.8 (#64) | 9.3 (#2) |
| Spec score · Email Marketing Software | 7.8 (#118) | 9.0 (#11) |
| A/B testing | Yes | Yes |
| Automation | Ready-made automation flows include welcome and birthday journeys, reminders, cart and browse abandonment triggers, back-in-stock notifications, and post-purchase journeys. | Marketing Automation Flows automate campaigns and can contain up to 200 flows on higher plans. |
| Email automation | Yes | Yes |
| Founded | 1999 | 2001 |
| Free plan | No | Yes |
| Headquarters | London, United Kingdom | Atlanta, USA |
| Integrations | Dotdigital says it has over 200 integrations; examples listed include Adobe Commerce, BigCommerce, Shopify Plus, Salesforce, and Microsoft Dynamics 365. | Mailchimp advertises more than 300 integrations, including Shopify, WooCommerce, Canva, Zapier, Salesforce, WordPress, Stripe and QuickBooks Online. |
| Landing pages | Yes | Yes |
| Native integrations | 200 | 300 |
| Security | Dotdigital says its information security management system is ISO 27001 certified and it is Cyber Essentials Plus certified. | Mailchimp says its SOC 2 reports cover security, availability and processing integrity, and it maintains ISO 27001 certification and a VPAT. |
| Audience segmentation | Yes | Yes |
| Support | Customers can contact support through in-platform live chat 24/7, by phone during office hours, or by email. | Official feature pages state 24/7 service and support, with onboarding specialists and customer-success services for paid customers. |
Plans
Mailchimp
- FreeFree
- FreeFree
- Essentials$13 a month
- Standard$20 a month
- Premium$350 a month
In their own words
Dotdigital
Dotdigital has no write-up on Specifiction yet; its figures are above.