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SPECIFICTION
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Dreamdata vs Motiv

Dreamdata

dreamdata.io

Motiv

getmotiv.io

Side by side

FigureDreamdataMotiv
Price fromFree$179/mo
Free planYes—
Free trialYesYes
Open source——
WebYesYes
APIYesYes
Plans published34
Spec score · Marketing Attribution Software8.6 (#9)7.7 (#20)
HeadquartersCopenhagen, DenmarkAmsterdam, Netherlands
IntegrationsOfficial integrations include HubSpot, Salesforce, Microsoft Dynamics, Pipedrive, Marketo, Pardot, Eloqua, LinkedIn Ads, Google Ads, Meta, 6sense, Clearbit, ZoomInfo, Snowflake, BigQuery, Tableau, Looker and more.Motiv lists integrations including Shopify, WooCommerce, HubSpot, Stripe, Mollie, Pipedrive, Google Ads, Meta Ads, TikTok Ads, LinkedIn Ads, and Microsoft Ads.
ProductDreamdata is a B2B Activation & Attribution Platform providing a B2B customer journey map.Motiv is a server-side conversion intelligence platform that measures conversions and reports verified ROAS across advertising channels.
SupportDreamdata offers one-on-one demos, onboarding, and ongoing expert product support.Pricing lists self-serve documentation and knowledge base, email support, and onboarding support, with guided setup calls on Starter and Growth and dedicated onboarding on Scale and Enterprise.
Target usersDreamdata is designed to empower B2B marketers to build and activate audiences, use AI signals, and measure revenue drivers.The maker presents Motiv for eCommerce, lead generation, and SaaS businesses.

Plans

Dreamdata

  • FreeFree
  • FreeFree
  • Attribution & ActivationPriced on request

Dreamdata pricing →

Motiv

  • Starter$179 a month
  • Growth$499 a month
  • Scale$999 a month
  • EnterprisePriced on request

Motiv pricing →

In their own words

Dreamdata

Dreamdata is a B2B activation and attribution platform that maps customer journeys across company accounts. Its digital analytics track site engagement by account and connect activity with data from advertising networks. It brings contact activity from a shared account into an end-to-end journey and organizes UTM parameters into channels and sources. Dreamdata says its IP-to-company resolution engine identifies up to 80% of companies. Analytics Hub provides custom reports and dashboards that trace figures to their source. Users can export the account-based go-to-market data model and connect it to BI and machine-learning tools. Listed CRM integrations include HubSpot, Salesforce, Microsoft Dynamics, and Pipedrive, alongside marketing, advertising, warehouse, BI, and reverse-ETL integrations. Client-side and server-side tracking APIs include Node.js and Go SDKs. AI tools include an Analytics Agent for plain-English questions, an MCP Server for preferred LLMs, and a warehouse foundation for custom agents. It runs on web and through an API. The Free plan is free; Attribution & Activation has custom pricing.

Visit dreamdata.io

Motiv

Motiv has no write-up on Specifiction yet; its figures are above.

Visit getmotiv.io