Duel vs Listen360

Duel is a brand advocacy SaaS platform for companies organizing customers, creators, employees and other advocates into programs. Its customizable portal can present challenges and rewards such as experiences, product access, affiliate payments, vouchers and co-creation opportunities. Supported advocate groups include social creators, brand ambassadors, store associates, employees and industry professionals; Duel says programs can scale from 1,000 to 100,000 advocates. Filterable, exportable dashboards provide more than 100 metrics. The platform collects user-generated content, with AI moderation and tagging plus rights management. Social posting tracking covers TikTok, Instagram, YouTube, YouTube Shorts, Pinterest, Facebook, Trustpilot and Bazaarvoice; TikTok Shop is marked as coming soon. CRM connections include Klaviyo, HubSpot, Dotdigital, Emarsys, Bloomreach and Braze, with an open API for other connections. A Shopify app supports order attribution and product catalogue syncing. Affiliate commissions can be sent automatically to advocates' PayPal accounts or tracked manually. Duel says it is ISO 27001 certified and GDPR compliant. Pricing is on request.

Listen360 is a web-based customer experience management platform for multi-location brands, franchises, and private equity-backed businesses. It collects customer feedback and uses NPS to measure loyalty and satisfaction. Its AI analytics turn feedback into actions and identify growth drivers. Review management includes strategic review requests, fake-review integrity checks, and market analysis; social media tools and business listings features address visibility and SEO. The platform is tailored to larger organizations in home services, fitness, wellness, and children’s services. Named integrations include ServiceMinder, ServiceTitan, Zingfit, Zenoti, iSalus, Glofox, Pike13, Procare, Athena Health, Daxco, MarketSharp, Mindbody, ClubReady, and SalonBiz. Listen360 describes onboarding with step-by-step guidance, tailored training, and ongoing assistance. It does not currently offer a mobile app, though some tools can be accessed on a device while away from a computer. The maker is Listen360, founded in 2008 and headquartered in Denver, Colorado, at EverCommerce’s corporate headquarters. Pricing is by request, per location or by request volume.